Jonathan Courtney

straight to here right where we've been already so also what's really great is if your team if you're running a team like uh let me just actually this is a really important point if you're running a team and they're making like you're running a company you're making content and you're the ceo of the company you're like i don't know if any of this content is doing anything

straight to here right where we've been already so also what's really great is if your team if you're running a team like uh let me just actually this is a really important point if you're running a team and they're making like you're running a company you're making content and you're the ceo of the company you're like i don't know if any of this content is doing anything

That's often what happens when I'm talking to someone and they're trying to figure out like YouTube and podcasts and all of this. They're like, I don't know if this content is actually doing anything. The first thing I ask them is, okay, and they're like, oh, my team members are making all this content that doesn't really make sense. I don't really know if they're doing a good job.

That's often what happens when I'm talking to someone and they're trying to figure out like YouTube and podcasts and all of this. They're like, I don't know if this content is actually doing anything. The first thing I ask them is, okay, and they're like, oh, my team members are making all this content that doesn't really make sense. I don't really know if they're doing a good job.

That's often what happens when I'm talking to someone and they're trying to figure out like YouTube and podcasts and all of this. They're like, I don't know if this content is actually doing anything. The first thing I ask them is, okay, and they're like, oh, my team members are making all this content that doesn't really make sense. I don't really know if they're doing a good job.

Maybe I should hire someone else. And then my first question is, where are you sending people from your content? And they're like, oh, we have loads of places, like depends on the content. Sometimes it's this, sometimes it's that. My first step for them is your content team's only goal from today on is to send people to this one funnel that we're gonna create together.

Maybe I should hire someone else. And then my first question is, where are you sending people from your content? And they're like, oh, we have loads of places, like depends on the content. Sometimes it's this, sometimes it's that. My first step for them is your content team's only goal from today on is to send people to this one funnel that we're gonna create together.

Maybe I should hire someone else. And then my first question is, where are you sending people from your content? And they're like, oh, we have loads of places, like depends on the content. Sometimes it's this, sometimes it's that. My first step for them is your content team's only goal from today on is to send people to this one funnel that we're gonna create together.

There's no other place where you send people and all of your content, always the CTA is sending them to this one place. And then your other team, your sales team, and your actual internal marketing team who's building the funnels and trying to make money, they have one goal. Their only goal is to get more call bookings.

There's no other place where you send people and all of your content, always the CTA is sending them to this one place. And then your other team, your sales team, and your actual internal marketing team who's building the funnels and trying to make money, they have one goal. Their only goal is to get more call bookings.

There's no other place where you send people and all of your content, always the CTA is sending them to this one place. And then your other team, your sales team, and your actual internal marketing team who's building the funnels and trying to make money, they have one goal. Their only goal is to get more call bookings.

So one day I want to bring some of the people we work with together in a call like this as well, just so we can talk about the different funnels. But we worked with a public speaking guy. And

So one day I want to bring some of the people we work with together in a call like this as well, just so we can talk about the different funnels. But we worked with a public speaking guy. And

So one day I want to bring some of the people we work with together in a call like this as well, just so we can talk about the different funnels. But we worked with a public speaking guy. And

we sat with this team, we flew over, we sat with this team and after listening, you know, three or four hours to all the different problems, I realized the number one problem they had is you guys don't have one metric that everyone is following. And that metric from today on is,

we sat with this team, we flew over, we sat with this team and after listening, you know, three or four hours to all the different problems, I realized the number one problem they had is you guys don't have one metric that everyone is following. And that metric from today on is,

we sat with this team, we flew over, we sat with this team and after listening, you know, three or four hours to all the different problems, I realized the number one problem they had is you guys don't have one metric that everyone is following. And that metric from today on is,

fill up and we like the there was a sales guy working there so it was fill up this guy's calendar so every day when you start the day your goal is to fill up this guy's calendar when you're making when you're making new content your only goal is to fill up his calendar and within like a month it was just full all the time because they had that one goal and because now they have one funnel which had one goal of filling up the filling up that funnel so our youtube channel for almost all of

fill up and we like the there was a sales guy working there so it was fill up this guy's calendar so every day when you start the day your goal is to fill up this guy's calendar when you're making when you're making new content your only goal is to fill up his calendar and within like a month it was just full all the time because they had that one goal and because now they have one funnel which had one goal of filling up the filling up that funnel so our youtube channel for almost all of

fill up and we like the there was a sales guy working there so it was fill up this guy's calendar so every day when you start the day your goal is to fill up this guy's calendar when you're making when you're making new content your only goal is to fill up his calendar and within like a month it was just full all the time because they had that one goal and because now they have one funnel which had one goal of filling up the filling up that funnel so our youtube channel for almost all of