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Jonathan Courtney

๐Ÿ‘ค Speaker
3654 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

It's MIFGI, which is called most incredible free gift ever.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

It's MIFGI, which is called most incredible free gift ever.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

So a MIFGI is most incredible free gift ever. And it's about stacking one-time free gifts onto a current offer, which you would think is like too cheesy to work, but it works so well and dramatically increases conversion rates to the max. Like this is AG1's most recent campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

So a MIFGI is most incredible free gift ever. And it's about stacking one-time free gifts onto a current offer, which you would think is like too cheesy to work, but it works so well and dramatically increases conversion rates to the max. Like this is AG1's most recent campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

So a MIFGI is most incredible free gift ever. And it's about stacking one-time free gifts onto a current offer, which you would think is like too cheesy to work, but it works so well and dramatically increases conversion rates to the max. Like this is AG1's most recent campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

where not only did they have their welcome kit and the travel pouches, but they also added this AG1-D3 and AG1-Omega-3, and they present these very clearly as free gifts. They present it very clearly as a limited time offer. You also might think, well, I'm an agency or I'm selling really high level shit. There's no way that I can be doing stuff like this. These are consumer products.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

where not only did they have their welcome kit and the travel pouches, but they also added this AG1-D3 and AG1-Omega-3, and they present these very clearly as free gifts. They present it very clearly as a limited time offer. You also might think, well, I'm an agency or I'm selling really high level shit. There's no way that I can be doing stuff like this. These are consumer products.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

where not only did they have their welcome kit and the travel pouches, but they also added this AG1-D3 and AG1-Omega-3, and they present these very clearly as free gifts. They present it very clearly as a limited time offer. You also might think, well, I'm an agency or I'm selling really high level shit. There's no way that I can be doing stuff like this. These are consumer products.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

It's so much easier to do it with consumer products. we are doing MIFGs to the max all over the place. Like when we're talking to a client and they're like, okay, there's this, you know, 200K deal and we really want to close it. We say, if you close it this year, we'll give you an extra 30 licenses for your team. Things like this. Like it's about, and that's a free gift.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

It's so much easier to do it with consumer products. we are doing MIFGs to the max all over the place. Like when we're talking to a client and they're like, okay, there's this, you know, 200K deal and we really want to close it. We say, if you close it this year, we'll give you an extra 30 licenses for your team. Things like this. Like it's about, and that's a free gift.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

It's so much easier to do it with consumer products. we are doing MIFGs to the max all over the place. Like when we're talking to a client and they're like, okay, there's this, you know, 200K deal and we really want to close it. We say, if you close it this year, we'll give you an extra 30 licenses for your team. Things like this. Like it's about, and that's a free gift.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And we'll also send you printed versions of the workshop as a free gift. And it's really so unbelievably powerful that, And I didn't know about it until last year. Now I see it everywhere. The free gift concept. Again, it's a QVC thing, but a lot of these companies use it like all the time. And it's always a limited offer.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And we'll also send you printed versions of the workshop as a free gift. And it's really so unbelievably powerful that, And I didn't know about it until last year. Now I see it everywhere. The free gift concept. Again, it's a QVC thing, but a lot of these companies use it like all the time. And it's always a limited offer.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And we'll also send you printed versions of the workshop as a free gift. And it's really so unbelievably powerful that, And I didn't know about it until last year. Now I see it everywhere. The free gift concept. Again, it's a QVC thing, but a lot of these companies use it like all the time. And it's always a limited offer.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And I got like, look at just to show you how many of these emails I got, uh, Just another example of it. Time is running out, limited time offer. So yeah, and like they use urgency, even though they obviously like, they don't need necessarily to use urgency, but at the same time they kind of do because it is a campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And I got like, look at just to show you how many of these emails I got, uh, Just another example of it. Time is running out, limited time offer. So yeah, and like they use urgency, even though they obviously like, they don't need necessarily to use urgency, but at the same time they kind of do because it is a campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And I got like, look at just to show you how many of these emails I got, uh, Just another example of it. Time is running out, limited time offer. So yeah, and like they use urgency, even though they obviously like, they don't need necessarily to use urgency, but at the same time they kind of do because it is a campaign.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And if you're doing a campaign, if you're doing a one-off thing like this, a lot of the creativity at AJ and Smart is, what's the Mifki this time? That's one of the most common things you hear people talking about at AJ and Smart when a new campaign is coming up. It's like, what are the Mifkis? Time is running out, limited time offer.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And if you're doing a campaign, if you're doing a one-off thing like this, a lot of the creativity at AJ and Smart is, what's the Mifki this time? That's one of the most common things you hear people talking about at AJ and Smart when a new campaign is coming up. It's like, what are the Mifkis? Time is running out, limited time offer.

The Startup Ideas Podcast
How to build a $20m sales funnel from scratch

And if you're doing a campaign, if you're doing a one-off thing like this, a lot of the creativity at AJ and Smart is, what's the Mifki this time? That's one of the most common things you hear people talking about at AJ and Smart when a new campaign is coming up. It's like, what are the Mifkis? Time is running out, limited time offer.