Jonathan Courtney

And so for me, I just want to get that baseline before I go into showing how I would recommend thinking about selling stuff.

So let's open.

You know what?

I'm going to share my screen and I'm going to show you a beautiful vibe coded blueprint for how I think about selling the whole or how I think about like selling stuff in general.

So this is so I put this together earlier just as like a I mean, this is how I show it just to show hold up to the screen.

This is how I show it to my like clients, like literally scrawled on a piece of paper.

But I was like, I'm going on Greg's podcast.

I'm going to actually show this in a.

Fancy vibe coded way.

What I'm also going to do is show the AI use cases for these steps as well.

There's no point in me doing this until people really understand the basics and understand how money is made in this selling products space.

The first thing, you talk about this all the time, but I'm just going to really...

take a step back and show the key ideas.

The first step is you need to figure out how to get traffic from somewhere.

And the only two categories of getting traffic are organic or paid.

So either you're out here like me right now going on other people's podcasts, you're running events and networking, you're doing posts on social media, free content, or you're paying for ads on Meta, TikTok, YouTube, whatever.

I always recommend push that traffic not straight into the product, like not, hey, just buy my product.

I always recommend push them into a holding pattern.

So step two is the holding pattern.

And the holding pattern is basically where you're just slowly warming people up