Jorge Blanco
speaker
161 appearances
1 recordings
1 series
first heard May 2026
last heard 26 May
Jorge Blanco’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in May 2026 with 1.
Appearances
For us, sustainability and this regenerative evolution of sustainability has become a fundamental piece of it.
We don't even question whether or not we should be doing or not doing.
It's just...
it's like walking out of your house and questioning whether or not you should go into the street naked or not you just get dressed in the morning and i think that sustainability is a matter of just getting dressed but it remains a skin because you fundamentally need that but under that skin is
When you go deeper beyond the sustainability, you enter the person, you enter the soul, you enter the heart, you enter the reason to be, and that's where the tagline is entering new territory.
We kind of view it in a way like, let's say the last 21 years has been establishing this heritage of sustainability and doing things that also are done differently.
But the end goal was never to be known just for sustainability.
The end goal was to be responsible for the decisions and actions we were making as a product manufacturer and sustainably was the only way.
But now that we have this foundation, the goal is to figure out how to go beyond that and to, as a purpose brand, you know, we're a B Corp and we do many other things, is how do you live with purpose as a brand, the same way you question how to do so as an individual, and to do these things with a intense respect for the balance of nature and humanity.
That's where the tagline is going.
And if you can do these things, even in a small, humble way,
we believe that you can approach a good life.
We want people to feel that our brand is helping to improve the world and giving them options to improve their experience of it.
Yeah.
So people can really... Like, why should they care about a regenerative organic ingredient?
Yeah.
And, you know, I'm glad because you mentioned Hairdresser turned you on to our product.
You know, for us, our hairdressers are the, they're like the ambassadors of what we do.
They are the core of how we started.
We've always started as a professional brand.
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