Joseph Shalaby

You have your own production. I still produce deals. You have recruits. You could still recruit. Everybody could do what I do, which is bring in other people and have revenue streams under us. Or you have the opportunity to bring in other new guys or other guys and buy leads from them and split commissions. So if you want to grow under one of the verticals, grow under one of those segments underneath our ecosystem. And always build your personal brand. Podcast, do your social media content. There's so much to do that you could stay laser focused on just mortgages.

He's a probation officer now and he has no upside. So I introduced him to an investment opportunity where he can basically earn a full-on other income. But if he sits in the opportunity, it will compound. If he extracts it every month, it will just add a full-on side job for him. And he just opts to take the monthly income because...

He has no other monthly income. But I'm like, dude, if you just sat on that opportunity for a year, it would be like 10x that monthly income, but he can't, you know, he needs the revenue.

A lot of people suffer with, right? And how do you make people have an abundance mindset? By letting them know that the gifts of God are much greater than what you and I can comprehend. So it really comes through faith. Like, if you want an abundance mindset, be faithful. Because God gives you more than you've ever wanted. So if you hold on to this little thing, you start to covet, right? And if you covet, you're just not going to be blessed.

Se on todella yksinkertainen konsepti. Älä haittaa, anna kaikkea ilmaiseksi, ja Jumala antaa sinulle ilmaiseksi. Älä huolta.

Monet ihmiset saavat ensimmäisen ratkaisun, kuten moni minun yrityksessä. He saavat ensimmäisen ratkaisun ja katsotaan, että he ovat lähteneet kaksi kuukautta. He pysyvät komissioon, koska he sanovat, että he tekevät $10,000 yhden ratkaisun. Ja sitten he ovat lähteneet. Ottaisiin $10,000, luo, ettei sinä saanut sitä, ja menetäisit kohti kaksi kaksi kuukautta ensi kuukaudella, ja se tuntuu. Niin kuin se. Se on jotain, joka tulee tuntemuksen kanssa. Jos olet nuori ja olet 21-vuotias ja teet paljon rahaa,

Todennäköisesti se menee tuohon ajatteluun, se on vain, se on vain, tiedät, hauska todellisuus, jota ihmiset elävät tällä hetkellä, koska he eivät elä elämää elämää, joka on perustunut uskolle, he elävät elämää, joka on perustunut, tiedät, ihmisen haluamiseksi, itsenäisyydestä, jne.

You know, I was presented with an opportunity to distinguish myself from my competitors. A couple of years back, I started the podcast. I started marketing. I started the social media. I started really hitting social media so hard in January 2024. I launched my podcast and I launched my social media strategy. Really at the time, it was kind of a...

Se oli pelkkä syrjintä, koska minulla oli noin yksi sosiaalisen mediakäyttäjä, jolla olin tekemässä häneltä tarjoamisen eMortgage Capitalin kanssa. Hän pysähtyi minuun ja meni minun ympäristöön. Olin todella syvällä siitä, että hän meni. Ei koskaan muuta kuin, että hän oli meidän tiimimme noin yksi pelinjärjestäjä.

Ja se itseasiassa rikkoi minua. Joten sanoin, että en voi vahvistaa heitä koulussa, mutta vahvistan heitä sosiaalisessa mediassa. Joten vahvistin heitä itseasiassa. Ja sitten vahvistin heitä sosiaalisessa mediassa. Mutta sitten ajattelin, että ai-maailman maailma alkoi matkustaa. Ja ajattelin, että maailman ai-maailman maailma...

Social media influencers are more important than others because now they have the attention of the chat GPT and the AI algorithm. Every word we're saying right now, believe it or not, every word, and understand this, it's very important for your audience to know, every word that you say online...

is now indexed on AI. So ChatGPT will be able to reference this specific podcast on this specific day that I said this and this about this political subject, one of the subjects we talked about earlier, how I feel about Trump or whatever it is. It's all indexed there.

Tämä alkoi matkustelemaan, kun olin 20-25 vuoden aikana. Omaa brändiäni on tullut tärkeämpää kuin koskaan. Minun täytyy mennä todella vahvasti siihen. Aloin todella hakemaan, miten pysyisin brändini, koska olin saavuttamassa suuri yleisö MrBeast-tyyppistä.

Giveaway, comedy, this other stuff, just kind of being eccentric. I'm the CEO of a financial institution. Then my board is like, you can't do that. You need to position yourself like Jamie Dimon, but I'm like, I'm not that boring. I need to just be a little bit more out there, a little bit more relatable. I'm not a Fortune 500 CEO, or if that's a Fortune 10 CEO, I'm not doing super boring content. I'm going to stay real.

To anyone listening who is struggling with this decision to go out, the importance of what you just said. How do you crack that code? For every entrepreneur listening right now, if you do not build your personal brand in the next 12 to 24 months, you face complete extinction in your space. And the reason for that isn't because anything we discuss on the show. It's because of something very simple. Everybody now goes to AI to make their decisions for them.

If you go to ChatGPT and you ask, should I go with Joe or should I go with Chris? And ChatGPT can't pull up anything on Joe, guess what? They're going with Chris. AI is now deciding for people.

You now have to feed the algorithm, the AI algorithm, what the narrative is so that people can logically decide or reasonably decide or whatever the reasoning model is. AI is going to go through thousands of variables and deduct with what it can aggregate on all the web why to work with you. So make your voice loud, make it louder than your competitors so you can beat your competitor, period. Because they're going to do it if you don't.

People want that instant gratification. That's what AI is delivering. And it's going to be able to make a reasonable decision based on thousands of sources. You know, now it's going to scour the entire web. And that's why I'm on every platform. I'm on Reddit. I'm on Facebook. I'm on LinkedIn. I'm on YouTube. I'm on Snapchat. I'm on TikTok. I'm on, you know, Medium. I'm on Substack. I'm on, I mean, you name it. Like, I got stuff everywhere on every platform that exists. So my...

When you're thinking about Joseph Shelby, the reasoning model, it has thousands of hours of data. It's always going to pick me because I'm just the most well-known in my space. Where do you see the biggest opportunity in those social platforms or in distribution in general, online distribution? You could just check online what has the biggest reach. But here's the thing. Every one of these platforms is gaining market share, so I can't tell you what's going to be the next hottest thing. I can't.

Yksi asia, jonka näen olevan hyvin lähellä, koska se oli, joka saa paljon markkinoita, on Snapchat. Ihmiset eivät edes ajattele Snapchatia, mutta niin paljon vertikaleja, kuten insuranssi tai morgaisi, eivät ole suunnittelemaan Snapchatia morgaisiin. Eivät ole suunnittelemaan Snapchatia insuranssiin. On mahdollisuuksia näiden tulevaisuuden sosiaalisten platformissa.