Judd Rosenblatt
speaker
589 appearances
1 recordings
1 series
first heard Oct 2024
last heard Oct 2024
Judd Rosenblatt’s voice in public audio — every appearance, attributed to the second.
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Appearances
Uh and we're moving from that world into a world in which you get more resources by creating value for others.
It's better to do the thing that creates value for others and
be a a good person to work with such that people want to work with you in the future and and provide more opportunities.
And the best startup founders he knows are very nice, good people.
However, a lot of the things about the way the world works are still rooted in older ways of doing things.
This is why people build products and and service companies that
Optimized for short-term revenue over doing the right thing by their users and increasing value created for users and profits for the company.
For example, the company that we built and sold was a direct-to-consumer subscription e-commerce SMS management tool.
Subscription e-commerce is a big growing thing.
People get subscription coffee, protein bars, and whatever else.
The perennial problem is once you have signed up for one of these things, eventually you have too much of it.
what we built allowed you to manage your order via SMS.
You never did any promotional marketing stuff pushing anything on you.
It just made it so that w from when you first signed up it made it super easy to
Change your order or skip a month or whatever.
And what this wound up doing is substantially reducing short-term revenue for the companies that used it, but also substantially increasing lifetime value of customers.
It's interesting how obvious this is, but people are inclined to leave a lot of value on the table because they're not inclined to do things like this.
When we were first doing sales for the startup, potential customers would respond one of two ways.
They would either say, This is awesome.
Of course I want to sign up for this.
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