Juliet Wright

speaker

43 appearances 1 recordings 1 series first heard Feb 2025 last heard Feb 2025

Juliet Wright’s voice in public audio — every appearance, attributed to the second.

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Living Your Legacy · How Juliet Wright Turned Her Setback Into a Launchpad for Legacy · 18 Feb 2025 podcast

The next 10 years, I think, is really just to show off my work. I've never done a good job of showing my portfolio or creating the case studies, getting the testimonials, because so much of it is behind the scenes. And when you're building brands, it's like you never want to release anything until they do. You never want to be the one to spoil the surprise.

And so I feel like a lot of my work isn't out there. I speak from stages about how important it is to really show what you can do. Put your money where your mouth is. Don't just talk about what you can do, but show what you can do. And I've done a horrible job at that. So I'm just ready to really put what I can do on display. And hopefully that it becomes just a catalog of inspiration for others.

And that's ultimately always my goal.

Yeah, I hear all the time people say, you know, inspired by you for multiple reasons. I think having four children, raising kids and being a working mom, I think that's something that I have one gal that often says, you know, I know I could have one or two, but I didn't think I could have four.

And I inspire, I think people that way also just this idea that there's no perfect time. And so if there's something you want to do, whether again, it's real estate, I bought an ice cream shop a couple of years ago. I, if there's something you want to do, just do it rather than saying, once I close this door, then I'll open this other door.

And I feel like when people do that, they just have a lot of regrets. Life is short. And so I'm a big fan of opening those parallel tracks, connecting the dots because they probably work together more than you think, but not waiting for one chapter to close before you open another one.

Yeah, I was talking to my aunt last night about legacy and the legacy of our family. And my family did not come from money. She actually told me yesterday that my grandpa's claim to fame was that he grew up in the poorest family of the whole county. That was his claim to fame. And she told me a story about how he walked from Nebraska to Minnesota, which is an eight hour drive.

But he walked it in his early 20s to go pick corn on a farm. And so I don't come from money or from success. I'm the only entrepreneur in my direct line. My mom was a kindergarten teacher. My dad was a farmer. But my family has a legacy of hard work. They have a legacy of... of doing what needs to be done. And that's what I hope I can pass on. I don't have an education.

I don't have a college education. I was a CD student like most entrepreneurs, but I do believe that I work hard and I hope that that's a legacy I pass on as well.

Yeah. I want to be remembered as someone who just was there for others. When I was starting over, there was a handful of people who co-signed for me or I even, I had to go get a vehicle. I didn't have a reliable vehicle and a friend took me to a dealership and talked to her friend behind the scenes. And as he, and I kept saying, I don't have a credit score. I've never had credit under my name.

And he said, huh, that's weird. I see your credit score as whatever. And he typed it in. And just those little things, maybe slightly illegal. I'm not telling you to do that. But those little things where people...

believed in me and and whatever they did they you know maybe found some gray area for me and my goal is to be able to do that again whether it's it's paying for someone to start a business or co-signing for something or letting someone borrow something that i have or make a connection for them it's like it doesn't take much

for people who are hardworking, who are driven, but sometimes it just takes that, just that one call, that one introduction, that one signature. And so that's my goal is just to, to build my life that when someone needs someone, I can be there for that.

earliest jobs as a waitress and that was a sales job that was my first sales job I remember that was back in the days of smoke breaks and so all the other waitresses would want to go smoke and they used to just say hey can you cover my table and sure no problem well then I started learning that I'd say yeah I'll cover your table let's split the tip in half hmm

And so not only was I covering their tables, which I would have done anyway, but I was making half their tips. I learned how to upsell for pies and for coffee. And I learned that, man, the harder I work, the more I sell, the more I make. If I can work harder than everyone else, I'm going to take half their tips home. So even those first jobs, that was a sales job.

My photography job taught me about balance and about how to create an eye for design. And then I moved on to my branding agency, which taught me graphic design, self-taught graphic design, but it's like each step along the way does add to your values. So if you're out there listening, it's like, don't think of these jobs as something in the past that didn't matter or a waste of time.

But I would encourage you to really think about like, what skill did you learn? What did you master? What connections did you make that maybe you took for granted? Because odds are they're building something really, a solid foundation, something really strong that's going to then be your springboard.

Yeah, absolutely. One of my first stories I remember as an entrepreneur is my neighbor girls and I, we set up a lemonade stand and we're on like this corner and we set up this lemonade stand. It was a million degrees, you know, Nebraska summer. We set it up and I was counting cars.

from one street to the other street and pretty quickly i realized that we needed to move our stand because there was more cars driving i didn't realize i was a b testing i didn't realize that i was like doing doing market research but you know after we got everything set up i was like hey guys we need to we need to move we need to turn our stand and they all went inside play barbies i sat out there by myself for hours but again i didn't know that's what i was doing

But I was strategically trying to figure out what's the best. If I'm going to be sitting out here in 105 degrees, I better be getting the most customers I can.

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