Karim Atiyeh
speaker
955 appearances
1 recordings
1 series
first heard Oct 2025
last heard 21 Oct
Karim Atiyeh’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Oct 2025 with 1.
Appearances
So you look at time and money wasted, money wasted on transactions that shouldn't have happened, time wasted on reviewing transactions or adding information related to transactions so they can be reviewed.
And you get the sum total of that time and you start building products that minimize the time spent.
Can you predict what that transaction was for instead of asking the user for a memo?
Can you
Get price benchmarks about what products cost so that person doing procurement doesn't have to go spend a lot of time doing research.
Can you extract the information from an invoice that was received and account for it properly so that you don't have to spend a lot of time figuring out what accounting category does a transaction fall into?
and we kept essentially mapping out the total amount of time wasted in all parts of a finance team that we touched and we look at that as like the total addressable market and as we build products you get more adoption you get more customers excited to use more of ramp and the total value that we deliver for them is higher and
I'd say there were points early on where you get customers that just don't want to hear the pitch at all.
They're like, I'm really only interested in the card part.
I'm really only interested in cashback I'm going to get and maybe the API that you offer.
I remember the one early customer that I'm
Sure, you're familiar with that, sadly, cannot mention and just broadly in aerospace engineering, famous for wanting to build everything in-house, a lot of their software in-house, healthy skepticism of external vendors.
Well, they weren't going to build their card product, but as a result, their perspective when they wanted to use Ramp was like, we're really only interested in the card, all the other software we want to build ourselves.
I was like, great.
We're excited that we offered an API because they're like fantastic.
We can plug into the card that you've built and we can map it to our internal ERP and extract all the data we need and we'll build a new software.
The first six months roll around is like, oh,
we really like what you built there over the past couple of months.
We want to try it.
And they tried that.
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