Kathrin Melchior
speaker
317 appearances
1 recordings
1 series
first heard Jul 2026
last heard 7 Jul
Kathrin Melchior’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
We kept on going and going, more colours, more products, from backpacks to bags, and then since bags it's going.
Crazy in a way.
The most important USP we had from the beginning was that people would care about that the product is made from a recycled material, right?
And the first part we had this rocket backpack, you know, it's special silhouette.
But here in Germany, this backpack made us big.
It has like this, you know, uh tree-colored logo flag in the front, you know, so you can see it from afar and recognize the backpack.
And that's how it started, you know.
We had the backpack, everybody recognized that we did colours, all that.
And at some point we realized it's crazy.
It's a very masculine rocket backpack, but the main audience or the main customers are actually about 70% feminine.
Women, right?
So I'm like, wow, it's like it's so interesting because they care, you know, that it's recycled, you know, and they like the everyday lifestylish bag or backpack where they can put everything in.
So I was like, Hold on, what is this woman gonna wear as well?
What does she need as well, right?
You don't only need a big backpack.
You need a small bag for every day that's easy, you can fit everything in, you know.
But it's also a bit feminine somehow, you know, and we got lucky that, you know, the past couple of years
bags made from technical materials, nylon, polyester, they got big again, right?
Yeah.
So I remember years there was only leather.
Showing 241–260 of 317 · page 13 of 16
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