Katie Morrill
speaker
346 appearances
3 recordings
1 series
first heard Apr 2026
last heard 9 Apr
Katie Morrill’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 3 in all, peaking in Apr 2026 with 3.
Appearances
Um and I hadn't ever been to the tractor supply to go buy hay for my bunnies, right?
I always thought I'm going to the
To the Petco, although they don't sell hay.
Um, but now I'm at the shopper supply and I see they have clothes and I see that they have um a lot of other things that aren't just for a ranch, right?
And even though I don't have a ranch.
So um I will say price is gonna be important, um, making sure that, you know, you have all that content about availability.
Can it be door-dashed?
Um, so same day delivery type things um needs to be in the feed and at the granular skew level.
First and foremost, uh being first to market with the agentic commerce platforms.
Um so I it was a privilege to work with them.
I know they're they're working fast and feverishly to understand, right? 'Cause as much as it's an agent, it's also people.
Trying to make sure that they're ready for the presence of SKUs and what does that process look like?
So that was first uh we we really came across as a leader and and had a lot of content to provide.
So uh that's number one.
Number two, building in platform AI data services.
Um so for example, if you want to go build out those personas.
Um using the example of uh you know, a unisex skew.
Um, I now need that skew to be a woman's skew, a man's skew.
I need it to be good for hikers and runners and joggers, and I need it to be good for wet weather and I need it to be right.
So um how do I take that one product and expose it into multi-personas so that it then is ready for an agentic platform?
Showing 261–280 of 346 · page 14 of 18
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