Katie Morrill

speaker
346 appearances 3 recordings 1 series first heard Apr 2026 last heard 9 Apr

Katie Morrill’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
3 · Apr OctJan 26AprJulnow

Recordings per month over the last 12 months — 3 in all, peaking in Apr 2026 with 3.

Appearances

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Because everybody wants, you know, to know that somebody's doing something.
So we feel that pressure from the top.
And then we have to pause.
We hear the pressure.
Now we have to be decisive.
We have to make good strategic decisions.
Because we're already ready for you, we can give them that minute, that breath.
Take a breath.
Okay.
So while you want to engage in that and we understand from the top down you're getting pressure, let's pause, make some conscious decisions, and then launch.
So um yes, that's what everyone's doing.
They're feeling the pressure.
We have readiness, but let's take a pause and be decisive and make sure that the data is structured and ready.
Because the worst thing we can do is expose bad product content to the agents.
Because at that point, you're building a bad historic presence with those that are making future buying decisions on our behalf.
They don't know how people are gonna actually buy their products and they can't see that that's where it came from.
Uh you expose just a small subset of your product catalog and you watch it every day.
What's my KPI?
If my KPI is revenue, it will be top revenue driving SKUs.
If my KPI is bring new customers to the website, I would expose only net new products.
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