Kelly Roach

speaker
1,101 appearances 6 recordings 3 series first heard Jan 2025 last heard 18 Sep

Kelly Roach’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months
1 · Sep OctJan 26AprJulnow

Recordings per month over the last 12 months — 2 in all, peaking in Sep 2026 with 1.

Appearances

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I feel like, you know, we've had great years in the past, we've had bad years, good years.
I've been through every season and cycle of business.
I've been in business since 2012 for myself.
I feel like this year we're just seeing all the ships rise already, just a couple of months in, as kind of like payback for that consistency that they saw from us of unwavering focus and diligence and customer-centric behavior over the last year as things were getting so insane and crazy.
We were like, nope, we're here.
Like, we're we're here.
We're steady, we're consistent.
I mean, I could do a whole, we could do a whole show about this, Ale, because it's so fascinating.
And this goes back to conviction marketing, you know, and and conviction marketing will always be the core of that methodology of of self-trust and be willing to zig when everybody else zags.
You know, starting in 2023, we saw this explosion of people leveraging AI, um, starting to do their content through AI, they're firing their copy.
Right there because they want to use AI and everybody wants to over-digitize, automate, you know, whatever.
But what's happening is customers are voting with their dollars to say, I don't want that.
I wanna work with a person.
I wanna speak with a member of the team.
I wanna have a relationship with my service provider.
And so it's really, really interesting because uh, especially in the space that I'm in, right?
Like a lot of my peers and competitors immediately pivoted in 2023 to launching, leveraging AI, writing copy using AI, like everything my competitors were doing.
And I was out here screaming like.
Like, no, like it's it's about the human centric approach.
It's about the relationship.
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