Kevin Kruse

No, I'm going to say, look, even if you're not going to work out today, just get on the treadmill and walk for five minutes. You could always walk for five minutes. And then as you know, I mean, once you're on for five minutes, all right, I'll go another five. I'll crank it up a couple more miles per hour.

No, I'm going to say, look, even if you're not going to work out today, just get on the treadmill and walk for five minutes. You could always walk for five minutes. And then as you know, I mean, once you're on for five minutes, all right, I'll go another five. I'll crank it up a couple more miles per hour.

So whatever the area is that we're struggling, you know, whether it's writing that book we want to write, you know, getting loose, losing that weight, you know, banging out those 50 cold calls. We just need to think about all the ways we're going to jeopardize ourselves in the future and come up with ways to combat those right now. I love it.

So whatever the area is that we're struggling, you know, whether it's writing that book we want to write, you know, getting loose, losing that weight, you know, banging out those 50 cold calls. We just need to think about all the ways we're going to jeopardize ourselves in the future and come up with ways to combat those right now. I love it.

So Kevin Cruz, Kevin, thanks for what you're doing, man. We appreciate you. Appreciate the opportunity to share.

So Kevin Cruz, Kevin, thanks for what you're doing, man. We appreciate you. Appreciate the opportunity to share.

Well, I mean, you have a couple of different ways to think about leadership, right?

You have a technological leadership that we definitely have.

We've been in here longer than almost anybody else.

And then there is a market share leadership, which according to service, we are too.

According to what?

According to surveys, we are too.

I mean, like client surveys, we have a thousand customers and paying customers for our industry, most of them enterprise.

That's not something most of our competitors can even get close to.

Of course.

So I think a very easy way to understand what we do is think about Coca-Cola, right?

They have a new product, they want to launch a new drink.

And to talk about that drink today, you want to go to social media influencers, people on Instagram, people on Facebook, people on YouTube that can talk about your product the same way.

Celebrities used to do that 20 years ago, baseball players and so on.

So they want to really find these people.