Lane Merrifield
speaker
487 appearances
1 recordings
1 series
first heard Oct 2025
last heard 1 Oct
Lane Merrifield’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Oct 2025 with 1.
Appearances
We definitely don't normalize it enough in the entrepreneurial journey.
And I think one of the things I love about ITRO is an opportunity to
sit down with such a wide variety of entrepreneurs and creatives and hear a bit of their story.
I immediately try to figure out, okay, what can I plug into and relate with?
What value can I add here?
And then make sure that I use the time as judiciously as I can to add as much value as I can and hopefully give them some real nuggets to walk away with.
I mean, listen, there's some companies that fundraising is the right thing to do.
And the fact that it's harder, I would never wish that on anyone as having participated on both sides of that spectrum.
But I do think that there's some balance that needs to come.
And I do think that there's, you know, part of why I wanted to share this openly here was to talk about some of the education that I think needs to happen
around the fact that not everything should be venture-backed.
Not every project needs investors.
Now, it doesn't mean you should go risk your house on it like I did, but it does mean that these decisions shouldn't be made lightly.
And sometimes in an era of easy, free money, it gets so easy to take it and way harder to return it.
And I've seen the pain of that in entrepreneurs.
And if I can help alleviate or avoid that pain for some, then I want to do that.
Well, yeah, I mean, first of all, there's a lot of ways to do it.
I mean, of course, there's savings.
There's also partnerships you can do.
And part of why we were able to build Club Penguin so cost effectively is because
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