Lauren Harris

And so a little to your point, online dating is becoming more popular.

Yeah, right?

So older adults are dating in what we call a thin market.

Basically, it's a small pool and it's hard to access.

LGBTQ daters are in the same situation.

It's a smaller population.

It's hard to come across people, especially geographically.

It might not just have that population around you.

So older adults are using online dating more than they have in the past.

It's actually growing pretty quickly.

It's about 10% of older adults have tried online dating today, which might not sound like a lot.

But 10 years ago, it was 2%, 3%.

So it's growing pretty quickly.

So older adults were really clear that sex is an important part of the relationship.

But what that sex looks like is not going to be the same as when they were 20, 30, and they are fine with it.

They are very clear and very open about what sex might look like, including the frequency.

They assume that there's going to be less sex.

That's fine.

They assume it's going to be a less vigorous experience.

That's fine.