Lisa Abramowitz

And how much are consumers resilient even in the face of price increases?

So, Richard, I expect you actually coming on and dancing to Milkshake in the background because I hear you talking about some of the cultural relevance, and I wonder how much the battle for cultural relevance has been front and center for you about that viral ad.

How much are you looking to new partnerships, new types of advertising as a way to really drive Gap Strategy?

I have to ask, Richard, was this a direct response to American Eagle's Sydney Sweeney ad?

The denim wars continue.

Richard, we just have just about a minute left.

I am curious, going forward, how much you are seeing sort of that tariff-related impact on pricing?

How much has already been factored in and how much going forward you expect to still have to pass through?

Richard Dixon, wonderful to catch up with you.

Thanks so much on the quarter.

Wonderful to get your perspective.

That was Gap CEO Richard Dixon.