Liz Earle

A targeted serum, absolutely.

You know, that's where the active ingredients often come in.

And you can get different ingredients targeting different things.

It depends whether your key issue is something like pigmentation or dullness or lines or hydration.

And I can talk about some of the ingredients there.

You know, you might choose things like vitamin C or hyaluronic acid, for example, ceramides.

You know, these are all good ingredients.

Moisturiser, absolutely.

It becomes more important actually as we age because a healthy skin barrier is retaining moisture and it's protecting against environmental stress.

It's really good for keeping the skin looking plump and resilient.

I think if your skin is on the dry side, also layering a facial oil underneath your moisturiser is something.

I personally do that now, first thing in the morning, and it can give the skin a really nice glow and help to lock in hydration.

If you're not using a facial oil, then I think that is something perhaps to look at.

And one area that people often forget is the neck and the upper chest.

Really important to include that because it tends to show the signs of ageing quite early because the skin there is thinner.

Believe it or not, we actually want our skin to be thicker.

Thicker skin has more collagen.

It is more resilient and it's plumper and it stays looking smoother for longer.

We obviously don't want leathery skin, but we do want thicker, firmer skin.

So a word on SPF.