Loren Ridinger
Appearances
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
First of all, I've never heard that story. I'm sure some people have. A lot of people haven't, actually. There's a famous story about Walt Disney, about how he imagined Walt Disney World and he designed this and he went through this structure of buying up all this land quietly in these different LLCs and assembled it all together to create this Walt Disney World.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And I might be bastardizing the story, but it's very analogous that at the grand opening, one of the reporters said to one of his chief henchmen that- you know, I'm really sad that, you know, Walt, you know, wasn't here to see this. And he said, Walt's already seen this.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
As the co-founder of Market America and Shop.com, Lauren has built a global empire that continues to shape how we shop and how we live. But beyond her business accomplishments, Lauren's personal journey of overcoming adversity from health challenges, personal loss is just inspiring millions, including myself.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
He's the one that's already seen it. Exactly.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And so how, at that age, I mean, how important was that? Belief. The belief and the visualization. Did you ever start to see yourself as a powerful speaker, as a
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Do you remember the next speaking? Oh yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Did you, you got, you got a lot better.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You know, I remember J.R. said to me one time, I said, how do you decide what you're going to stay on stage? I mean, is it scripted? Do you follow a script? And he said, well, you know, we set up, you know, the stage in certain ways. But he's like, I think about where I want to take the audience. Yeah. And then when I get up there, I take them there. And a lot of what he did was very freestyle.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Like it was very organic and very authentic in the way he spoke.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, no, he was a great showman. And he was absolutely hysterical. And he would say things that were off the cuff. Maybe things in the Me Too movement that wouldn't be so kosher today.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Today, we're diving into her new book, Scrambled or Sunny Side Up, her powerful outlook on life and what it takes to truly live your greatest life. Hey guys, welcome back to the Ultimate Human Podcast. I'm your host, human biologist, Gary Brekka, where we go down the road of everything anti-aging, biohacking, and everything in between. And today we have our first live studio audience. Yay!
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
But, but again, I think first he had this intellectual curiosity and then he had this vision and, you know, in his mind it had already occurred. And now that's translated into you.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You, you built this incredible company. You haven't, you know, some people would consider what you and I do to be competition. I don't at all.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Because you, you've built such a great scientific team. You formulate amazing products. As you know, I don't take the stage on, other companies stages ever. And I always get on your stage and I tell the people, listen, it's important for you to know that I'm not being paid to be here. You've never paid me to be at your events.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I'm there because I know that we can't change the world on our own, but I'm smart enough to know that with a like-minded group of people, we can make a massive impact.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Agreed. What was the tipping point for you? At what point? I mean, you're out in the grind, right? You're doing seven person meetings, 10 person meetings. At some point they go to 25 person meetings and 50 person meetings. When did the first dollar start coming in the door? Because I've heard you talk about $25 a week.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Wednesdays and Monday macaroni. Exactly, macaroni.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yes.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Thank you. I mean, I, I've loved being, you know, associated with your organization and I, I always say that I think we should do things that serve our temple. We should build this invisible fence around ourselves and try to filter things before they get to our bodies. And we let a lot of thieves into our bodies like we were talking about. And they steal from us, but we let them in.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
We're going to try it like a game show. And I am so excited to have this guest on. She is a close personal friend of mine. I'm very close with her family. I knew her husband very, very well. He was an inspirational mentor to me, an iconic force in the health and wellness industry and built an absolutely incredible company that's changing a lot of lives. So welcome to the podcast, Lauren.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I mean, the processed foods, the sugary ingredients, the seed oils, things like that.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And negative people too.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yes.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. And you know, on the journey with you and JR, I mean, uh, You know, sadly, before his passing, I mean, he was in some of the best condition of his life.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Blood looked perfect.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I remember we had that conversation.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. You know, we talked about, I remember talking to you after JR passed.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Lauren, we've got to, you got to focus on yourself and keep yourself healthy. I mean, there's, you know, there's no way to stop you from grieving. There's nothing that I can give you to take away your pain, but we've got to go back to serving the temple so that you can continue the mission on his behalf.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You look amazing. When you walked in today, I was like, holy cow. Can we give a round of applause for Marla? Yes! That's my live studio audience. Healthier than ever.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Your sugars are better.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You know, we talked a lot about, we even talked about it at your convention, about how people can take their pain and turn it into their purpose.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You didn't go into a pathway that was already laid for you. You didn't have a mentor guiding you through every step of the way. We didn't have any money. You went from $25 a week to a billion dollar company.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And I think a lot of times, too, when we think about those moments, you think, if that person were back just for a day, and what would they tell me? Would they want me to have a memory of them in grief? Would they want me to stop moving forward? Would that person say, I want you to lay in bed and just grieve for me? I want you to wake up every day and feel the burden of my loss. I want you to...
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
stop what you're doing. I want you to quit your purpose. I want you to just turn inward and suffer. Or would they say, you know, I want you to go and carry this message to its fullest extent. Like I want you to go out there and dominate and I want you to be happy and I want you to be booming about your purpose. I mean, I feel like, you know, JR- Is that what JR would have said?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Like, who does that? I know.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, he would say, go get after it.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I know he would say that. I've got goosebumps right now.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
This is my first live audience.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Well, it means my mom... I mean, my daughter and my wife. I love... By the way, whom I love.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I'm sure it shook the foundation of the company too, not just your foundation. The first three months, the real foundation. Captain's gone.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Really?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You know, because that was his thing. What are you going to do with the dash? You know, the day you're born, the day you're born, the dash, and then the day you die. So what are you doing with the dash? Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I remember when I was speaking at your last convention, I told the story right before we got on the podcast, but I was getting ready to take the stage and they came running over to me and they're like, hey, we got to push you back five minutes. I was like, oh, what's going on there? Like Lauren's book just hit number one on Amazon. And I'm like, I thought the book wasn't out yet.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
They're like, it's not.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I didn't even know you could do that. I didn't actually not have a book out.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
That's so kind of you. I mean, the podcast is actually supposed to be about you. I'll talk about you a lot, but I love it. I'm excited. I know. I'm so excited that you're here, too, because we've become really close personal friends over the years. In fact, I remember the first time that I met you. I met you and JR at the same time. We actually came over.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I remember you telling me that. Yeah. 5,000 love letters.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Really?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And I think, you know, a lot of people that are dealing with that kind of grief, I think if you just close your eyes and you imagine that person, you know, for a few minutes back in your life to give you advice, I think very few people would say, I want you to grieve heavily for me rather than I want you to just get after it. Oh, yeah. By the way, J.R.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I wish you were bawling your ass off.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You know, I told you. Which has got to be like, that's just insult to injury.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
So let's back up a little bit because, again, there's so many people, there's so many things to unpack with your journey. I mean, you know, it's obviously been a journey of struggle and the pain came at the end. But before that, there's this tremendous... level of success. And it's not just a tremendous level of success.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You know, I always marvel, not just at great athletes or great actors or inspiring people. It's when somebody can dominate an industry for a long period of time, like a LeBron James. You know, he didn't just make a few great layups. I mean, Michael Jordan or, you know, Lance Armstrong, seven back to back. Serena Williams, you know, John Jones, who's a client of mine.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I forget who introduced us, but we came over to do this.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
He's getting ready to fight in the UFC on November 16th and never lost a heavyweight fight. And what's super inspiring to me is how some people can keep that level of success and commitment over such a long period of time. And you've done it for three decades.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And so, you know, it's not that all you've known is success because a lot of what you would known is not success.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And so, you know, lots of people talk about the mindset that you have to have to keep going and the tenacity. But what do you have to... What does it take when you're at the top? I want you to talk a little bit about the people you surround yourself with, how important your inner circle is.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, because you've gotten there and stayed there.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
We did the blood work and the gene testing to get you guys on the program. And we're going to talk about your husband on the podcast today because he's such an incredible human being. And he changed so many lives. And he's still continuing to change lives with what people do in the dash, as he would call it.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Sage and I say no light between us.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. I remember you even said one time that I do the work of 25 people. And the way you explained it was, you know, the next 25 people are not willing to do the difficult things, like the hard things. That I'm willing to do. That you're willing to do.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, that didn't happen overnight. First time passed out. Five years.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And, and I remember that, um, we met on your boat, beautiful, beautiful yacht and I boarded your boat and your husband was, was like immediately became my science spirit animal because I realized that he had a background in biology and he was sitting there doing, um, sorting through research on his computer, just trying to make your supplements better and more effective.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
No doubt.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I just hammered the staff about it this morning.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
How important was the struggle to your success now? I mean, how critical do you think it is to have had nothing before you have everything?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I think so many people don't want to embrace the suck.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, they don't want to embrace the suck. I mean, the hard conversations. I like what you're saying because I think what happens to a lot of companies, and this happened to Sage and I when we were building our company. We haven't built anything nearly as successful as yours, but we- Oh, you're doing pretty good in the ultimate penthouse right here, baby.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
She walked around and, like, bought everything.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Live audience, should we let Lauren move into the penthouse? What do you think?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
We actually have a guest room for you. I love that. I can't wait. It's that Vemi acoustic bed that can put you in a theta state.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And he was looking at these pathways to get things into and out of the cell. So I struck up a conversation with him and rarely have I ever had outside of my ultra woke biohacking community as in-depth and inspiring a conversation with anyone as I had with your husband that day. And we became instant friends.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
No, they don't want to hear it. They think you're a naysayer. Yeah, they're like, oh, let's not talk about the booster again.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, right. Exactly. I mean, and you know, there's people watching this right now that have their lives have been touched like that. And maybe they haven't attributed to that.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, I think, you know, the blessing for me and for us, I think, has been no matter what side of the aisle you're on from the pandemic, emerging from that pandemic, people woke up and said, I got to take my healthcare choices into my own hands. Not my emergency care. I mean, you know, if you got pain radiating down the left side of your arm, you need to go to the emergency room, right?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
But I need to take... If I have an optimal health goal, I need to take responsibility for it myself. I can't put that in the hands of the elites or the government or modern medicine. I need to actually become my own citizen scientist and figure out how do I live to be the best version of myself.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. We bully things like sleep in our schedule. You know, we, We wonder why we're not feeling as good as we could feel or perform as well as we could perform or why aging has been so quote unquote cruel to us. But aging hasn't been cruel to you. You've been cruel to yourself. You're right. I mean, Father Time's not stealing from you.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
That's fine.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
A lot of science behind napping. A lot of science. Some of the most successful people in the world regularly napped. I mean, some of the greatest presidents of our time.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, no question. And we were talking about sleep on the way here and I was-
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
showing you the sequence of sleep scores and and you know it's sometimes you just need to call people's attention to it like i'll say um well tell me about your sleep routine and they go well i i go to bed all right well when do you go to bed um whenever i'm done whenever i'm done with my stuff you know when i'm done i put the kids to bed then i read and then i watch some tv show and i fall asleep with the tv on what time do you fall asleep whatever i fall asleep so they have no sleep hygiene no sleep routine no pattern no routine no patterns
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I'm pretty good about shutting it off. I mean, I've left many a guest sitting at my dinner table and my wife will tell you.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
She's like, where did he go? He went to sleep. I go right in. I'm like, oh, 10 o'clock.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
They can help themselves through the food. You guys want to chit-chat about meaningless nonsense? I'll see you in the morning.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, very much. So now, where's the future for Lauren Reddinger? It's funny. What's changed?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And I remember he got your whole team on the phone and he was like, why do we have this type of vitamin B12?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
40 cities?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
In the U.S.?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Hey guys, let's talk about meat for a minute. Did you know that 96% of the beef sold in stores is not grass-fed? That's right. Most beef comes from cows fed a grain-based diet in feedlots, which isn't even healthy for you or the cow. And even if a label says grass-fed, that doesn't always mean what you think. It means a cow spent at least 50% of its life on grass.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. And, you know, I like to say that I I got to know J.R. in a really unique way. I mean, I think so many people were inspired by his stage talks and they were they've been they're obviously inspired by the number of lives that you and your company have touched. And we're going to talk all about their company in a few minutes. But I got to know him in a really special way because.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
So now if you're ready to eat a real nutrient dense meat that was raised on a pasture, then let me introduce you to Parker Pastures. I love this place. The story of Parker Pastures is as inspiring as it is heartwarming. Chloe Parker, just 19 years old, took over the family business when her mom was diagnosed with cancer.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Instead of backing away, Chloe stepped up to lead and turned an overwhelming challenge into a calling. Chloe says it best, in honor of my mom and for the health of all, I guarantee Parker Pastures meat will always be flavorful, nutrient dense, and healing for both you and the land.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
You can order grass-fed and grass-finished beef, lamb, bison, as well as pasture-raised pork and chicken to be delivered straight to your door next week. She delivers to all 50 states. So why settle for mystery meat from the store when you can eat meat that nourishes your body and restores the earth? Visit parkerpastures.com today and you'll get $25 off your order.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
That's parkerpastures.com and get $25 off your first order. Now let's get back to the Ultimate Human Podcast. I think so, too. I think you actually just inadvertently answered a question I asked you earlier about how do you stay at the top of the game, right? I mean, you built this incredibly profound company and, you know, a multi-billion dollar company from $25 weeks to $5 billion company. Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Um, you know, I'm always curious about what keeps people there, but when you start saying things, I could do the hard thing first.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
So now you're not complacent.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Right. I mean, there you are at the top of the game. You've got the yacht and you've got the house. You've got a beautiful company and a great family, a tight group of friends, but you're like, my best days are still ahead. I still do the hard things first. I think there's a lot of wisdom in that, that people can actually apply in their life is that, you know, we, we,
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
as human beings, we aggressively seek comfort. Like I was saying, aging is the aggressive pursuit of comfort. We aggressively seek comfort instead of aggressively seeking to do the hard things first. And I think if you adopted a philosophy where you did the hard things first and you truly believe that your best days were still ahead, this is how you maintain that level of excellence.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Most people would rather do nothing than do something that's uncomfortable. Well, of course.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I knew the childlike curiosity that he had, this intellectual curiosity where, you know, here's a guy sitting on the back of a big, beautiful yacht running a multi-billion dollar company. And he's spending his time still so curious about what is the next thing that I could do to make this better? How can I get this nutrient into the cell in a better way?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Oh, I'm sure my wife's got a list ready to go.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
She loves you.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Knowing her, she has a Dropbox file with her.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I've had both. I mean, I've had miserable, I've had happy, and I've had just mediocre.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. You gave me the scissors.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I love that statement, too. You're not going to be transparent and honest without expecting controversy. That is so true.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Can't say who I'm voting for. She's blackballed. Can't say what I'm... Yeah.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Since the day I met you, you've had the same, I mean.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Probably for decades before we met.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
How can I actually eliminate waste from the cellular activities? And we had just a very inspiring conversation. And I remember leaving the boat that day and I was just struck by how childlike his level of curiosity was. It was like the first day that he found a new toy. I'm like, you've been at this for 30 years.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Right.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I think you just slowly let yourself down. I mean, you know, sometimes when you make a promise to yourself, I tell people, if you want to improve your own self-esteem, just make little promises to yourself and keep them. Say, I'm going to go to bed at 10 o'clock and go to bed at 10 o'clock.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Like when you tell yourself you're going to go to a bed at 10 o'clock and get in bed at one in the morning, you know, you broke that promise to yourself. And I think you slowly erode your confidence in yourself.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Right.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, do it now.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. I mean, Lauren, you're amazing. And I hope that we can... continue to do these podcasts. And so I love us checking back in on each other's careers. And I think there's an opportunity for us to really do something special like we talked about in the kitchen.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I really appreciate that.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. We talk about them too.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Thank you so much. Thank you. I wind every podcast down by asking my guests the same question. There's no right or wrong answer to this question. And that is, what does it mean to you to be an ultimate human?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Well, I think this message is going to be very special and inspiring to a lot of people, and I super appreciate you coming on.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah. And that was true. And you guys have such an inspiring story. You know, I spent some time looking at some of the other podcasts of you, Don, and I know lots and lots about your story. I know your family very well. I know, you know, the folks that you have in your inner circle at your company. My community. They love you. Community. But...
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I can't wait to see how this live audience podcast is going to be.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
No.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
This is the first live audience. Me.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
All right. Thank you, Gary. I love you. And as always, guys, that's just science.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I think there's so many things to, there's so many angles to Lauren Redinger, aside from the company that you built, is that when you were starting, let's rewind the clock like 30 years. You got it. Right. I found a really fascinating secret about you that you worked at Eastern Airlines.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
By the way, we're dating ourselves with Eastern Airlines. The audience is like, what?
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Went out of business 30 years ago.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
I always get on your stage and I tell the people it's because I know that we can't change the world on our own, but I'm smart enough to know that with a like-minded group of people, we can make a massive impact.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Lots of people talk about the mindset that you have to have to keep going and the tenacity. What does it take when you're at the top? Because you've gotten there and stayed there.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And you know, I think that's another really inspiring part of your story is that you didn't go into a proven industry. You didn't go into a pathway that was already laid for you. You didn't have a mentor guiding you through every step of the way. No.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, you had no money. We didn't have anything. A dream. I mean, you went from $25 a week to a building of a $5 billion company, which is just astounding when you think of the trajectory. But I want to peel back some of the layers of that because I think there's so many people watching this right now, my audience especially, that you have a dream or you have an aspiration or you have an idea.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
The majority of people, even in your inner circle, your father included, are going to tell you that that can't be done. Yep. Um, and that there's no pathway forward for you for that. And you were not only starting to try, you didn't say, I want to build a big supplement company. That would have made sense. Cause there's shelf space in, in, you know, in grocery stores.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
And you could have said, I want to get my supplement onto a shelf. You wanted to sell it into this mythical misty space.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Welcome to the Ultimate Human Podcast, where we explore the stories and strategies behind extraordinary individuals who push the boundaries of human potential. And today we're joined by my personal and close friend, the incredible Lauren Redinger, a trailblazer in the world of e-commerce, beauty, and entrepreneurship.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Would you agree? Public speaking is right up there with deep water sharks, heights.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
Yeah, and dying.
The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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The Ultimate Human with Gary Brecka
117. Loren Ridinger: Turning Pain into Purpose – How Grief Became My Greatest Strength
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