Marco Arment
๐ค SpeakerAppearances Over Time
Podcast Appearances
And again, it's nice, but it's really hard to see much of a bump from those anymore just because, again, I think the number of people who are just โ
And again, it's nice, but it's really hard to see much of a bump from those anymore just because, again, I think the number of people who are just โ
casually browsing looking for new apps to install are I think that number is very small these days the reality is because as I was saying earlier because the iOS market is so full and so cutthroat and so dramatically over served with just huge amounts of apps you usually have to pay to get people to install your app. You have to buy search ads, you have to buy Facebook ads, whatever.
casually browsing looking for new apps to install are I think that number is very small these days the reality is because as I was saying earlier because the iOS market is so full and so cutthroat and so dramatically over served with just huge amounts of apps you usually have to pay to get people to install your app. You have to buy search ads, you have to buy Facebook ads, whatever.
And paying for app installs is not cheap because there's so much competition from everyone else trying to get people to install their apps. So the bids all get bid up. So it's really hard to get installs of your app because... No one is going out there and just looking organically unless they hear about it from your other marketing channels, from your podcast, from your blog.
And paying for app installs is not cheap because there's so much competition from everyone else trying to get people to install their apps. So the bids all get bid up. So it's really hard to get installs of your app because... No one is going out there and just looking organically unless they hear about it from your other marketing channels, from your podcast, from your blog.
That's where to promote your app. And just talking about it on here is worth way more than most types of app store features that any of us would be likely to actually get. Now, if you happen to be like the app of the day on the front page of the app store, then you're talking about different numbers. That is more substantial, and that is worth it, of course, if you can get it.
That's where to promote your app. And just talking about it on here is worth way more than most types of app store features that any of us would be likely to actually get. Now, if you happen to be like the app of the day on the front page of the app store, then you're talking about different numbers. That is more substantial, and that is worth it, of course, if you can get it.
But this kind of smaller feature is like, oh, top apps to be cozy this winter or whatever, like that kind of stuff, you're not going to see much of that. It is a nice honor. Again, like it's an honor to be featured, and it's nice to have your work recognized by Apple, and it feels good. But in terms of translating to actual like really meaningful sales and downloads, it's not much.
But this kind of smaller feature is like, oh, top apps to be cozy this winter or whatever, like that kind of stuff, you're not going to see much of that. It is a nice honor. Again, like it's an honor to be featured, and it's nice to have your work recognized by Apple, and it feels good. But in terms of translating to actual like really meaningful sales and downloads, it's not much.
Your plans are more important. So launch your app when you want to launch your app and you can tell them afterwards. Like once it's launched and once it's settled, you can email that address and say, hey, I got this new update out and it's being well received. And here's, you know, positive reviews or whatever. You can tell them afterwards.
Your plans are more important. So launch your app when you want to launch your app and you can tell them afterwards. Like once it's launched and once it's settled, you can email that address and say, hey, I got this new update out and it's being well received. And here's, you know, positive reviews or whatever. You can tell them afterwards.
But don't change your plans for them because first of all, they wouldn't do it for you. And second of all, you're better off serving your customers directly in the best way you see fit, not bending over backwards trying to accommodate something that you might get from Apple that probably wouldn't have a ton of value.
But don't change your plans for them because first of all, they wouldn't do it for you. And second of all, you're better off serving your customers directly in the best way you see fit, not bending over backwards trying to accommodate something that you might get from Apple that probably wouldn't have a ton of value.
So yeah, if you missed it the first time... We did test prints of the Pixel Ones, though, by the way. We did test prints of the original Pixel One, and then in this store around, the new addition to the Pixel is you can get it on sweatshirts, and we didn't know if it would work on that, so I saw a picture of a sweatshirt test print, and it seems just as good as the other style shirts.
So yeah, if you missed it the first time... We did test prints of the Pixel Ones, though, by the way. We did test prints of the original Pixel One, and then in this store around, the new addition to the Pixel is you can get it on sweatshirts, and we didn't know if it would work on that, so I saw a picture of a sweatshirt test print, and it seems just as good as the other style shirts.
But yeah, we don't get them in our hands, but we do at least, if we're nervous about it, we get a test print and take a look at it.
But yeah, we don't get them in our hands, but we do at least, if we're nervous about it, we get a test print and take a look at it.
The other degree of difficulty on that one is that so, you know, as people know who hear us complain about this all the time, the more colors you put on a shirt, the more it costs due to the way screen printing works.
The other degree of difficulty on that one is that so, you know, as people know who hear us complain about this all the time, the more colors you put on a shirt, the more it costs due to the way screen printing works.