Mark Abbott

And are people just like, man, this is one of the best customer service experiences I've ever experienced in SaaS, right?

And then support staff knows product well.

It's really key.

So I mentioned the 1% less churn, right?

So getting people to use the tool.

We do webinars.

We do anything we can to help people master the tools.

You know, it's funny.

I'm going to be really just, you know, this is what we do here, right?

We talk real honestly.

So we've got a new tool we're working on right now, and I reached out to MetaLabs, and they came back and said, you know, can we help you with your user interface?

I'm like, you know, we just went through a whole process to update it.

And they're like, yeah, but, you know, we think it could even be better.

So we tried to make it super easy, super intuitive, super navigatable.

We hear this from 95% of our clients.

Every now and then there's someone out there who's really critical, and we love that.

We want to get better and better and better.

But yeah, the UI is really super simple.

People can get up and running on it.

We start doing demos like, oh, I get it.