Mark Abbott

This was, it's funny, Insight Partners.

So they just reached out to us.

We were not raising money.

We had no interest in raising money.

I'll get to this in a second.

But they just reached out to us and said, we'd like to...

to get to know more about you guys.

K1 reached out to us.

Battery reached out to us.

A bunch of people started reaching out to us last year.

And I said, look, we have no intentions of raising anything until we're at least at 10 million ARR.

Because that's when I think, in my old world, that's when you started to be able to have conversations with almost anybody you wanted to.

So that's where we were.

Just back to the coaches, there's 100,000 plus coaches out there, so it's a huge market.

Already talked about the numbers here, net revenue retention, MRR growth, all that good stuff.

CAC payback, we already talked about that.

User churn.

talked about that, less than 7% annualized.

And that includes, you know, we have a lot of small companies.

You can get into our software for $14, right?