Mark Batey

So after a refurbishment, we managed to find an operator

that is the people who actually streamed the movies, to operate the roof terrace of this open-air cinema profitably in the summer as an experience.

So I believe that although technically the format might become obsolete, there will always be some locations and some venues, movie theatres,

that would do well if they sell the experience.

Well, I think it's the best business idea I've ever had.

To keep the brand in my own company and to form joint venture partnerships with other people to exploit the brand in different areas.

I cannot be an expert in everything.

And the secret is to find the right business partner for each industry.

Easy Hotel is the most natural brand extension.

But since then, we've tried so many different things.

The other thing we do now is we invite businesses, establish businesses to join the family.

So easy cleaning is a long-established manufacturer of cleaning products.

Not exactly the most exciting business in the world.

Unlike movie theaters and cinema that people get excited about, this is selling bleach.

So very boring, if you like.

But still, there is money to be made.

And remember, I generate a nice income stream, which I donate to charity.

So for me, that's very important to remember that I give back to society with that income stream.

The Stelios Philanthropic Foundation is a UK registered charity.

The total amount donated by me and Easy Group is 122 million euros since 2010.