Megan McCarty Carino
👤 SpeakerAppearances Over Time
Podcast Appearances
That's Ginny Spicer, a threat intelligence analyst at cybersecurity firm Netcraft, which says last year it identified 100,000 AI-generated websites impersonating almost 200 different brands.
That's Ginny Spicer, a threat intelligence analyst at cybersecurity firm Netcraft, which says last year it identified 100,000 AI-generated websites impersonating almost 200 different brands.
But on the front end, my fake Davines website looked nearly identical to the real thing, at least on a mobile phone.
But on the front end, my fake Davines website looked nearly identical to the real thing, at least on a mobile phone.
No misspellings or janky graphics.
No misspellings or janky graphics.
It's not that I didn't know that sophisticated scam websites exist.
It's not that I didn't know that sophisticated scam websites exist.
They've been around a while.
I guess I just wasn't expecting to encounter one in a Google search for a niche Italian hair product.
I guess I just wasn't expecting to encounter one in a Google search for a niche Italian hair product.
Charles Henderson with cybersecurity firm CoalFire says AI has changed the economics of scamming.
Charles Henderson with cybersecurity firm CoalFire says AI has changed the economics of scamming.
In the old days, my Davines scammer would either have had to learn specialized skills or hire someone with them, spend a bunch of time building a site, and then hope enough shoppers of a relatively obscure brand handed over their credit card numbers in the short window of time before the scam inevitably got reported.
In the old days, my Davines scammer would either have had to learn specialized skills or hire someone with them, spend a bunch of time building a site, and then hope enough shoppers of a relatively obscure brand handed over their credit card numbers in the short window of time before the scam inevitably got reported.
But AI makes it possible to generate dozens of official-looking sites a day with just a few prompts.
But AI makes it possible to generate dozens of official-looking sites a day with just a few prompts.
Smaller brands and e-commerce operations are now being targeted by imposters, says Zach Edwards, senior threat analyst at Silent Push.
Smaller brands and e-commerce operations are now being targeted by imposters, says Zach Edwards, senior threat analyst at Silent Push.