Mike Michalowicz
speaker
1,537 appearances
2 recordings
1 series
first heard Feb 2026
last heard 20 Feb
Mike Michalowicz’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Feb 2026 with 2.
Appearances
Then the last part is direct.
And direct is, now they have this, what action they need to take.
And the key is, what micro action?
What's the first small step that they will safely take?
So if I draw you into my car lot, because I got that flipping balloon thing, and you come in and say, I want a new car.
And I say, well, give me $100,000.
We'll find it.
You're done.
Are you kidding me?
It's so outrageous.
But if I say, hey, would you give me your cell number?
I can send you pictures of our inventory.
That's the small first ask that gets the momentum going.
So Get Different talks about how to use the DAD model, differentiate, attract, direct, for small businesses to start winning over business opportunity after business opportunity.
Oh my God, I would love to.
Real simple, only step one account.
So we talked about the foundational five.
You can do this in your personal finances or your business, you choose, but call your bank and step one additional account and call it profit.
Then any money that comes into your personal account or any money that comes into your business account, take 1% of it and move it into this profit account.
The reason we do 1% is so small is it's not going to negatively impact your lifestyle or your business lifestyle.
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