Mike Mulvihill
speaker
452 appearances
2 recordings
1 series
first heard Jun 2026
last heard 27 Jun
Mike Mulvihill’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Jun 2026 with 2.
Appearances
When you talk about casuals and diehards, it's not 50% casuals and 50% diehards.
It's like 90% casuals and 10%, if that, that are really deeply, deeply engaged in it and know every player and watch every match.
We did a pretty interesting, I thought, a pretty interesting piece of research here
where we went out prior to the tournament, we asked American sports fans, are you likely to watch the World Cup?
If they said yes, then we said, okay, we're going to read you the names of a bunch of players.
And I want you to tell me, have you ever heard of this guy?
Can you tell me what nation he plays for?
That's it.
That's a fairly low bar.
A majority of American sports fans who said they were going to watch the World Cup
could only correctly identify Cristiano Ronaldo and Lionel Messi.
So in a 48-team tournament, where 48 times a starting 11, you're talking about over 500 guys that are starting players on World Cup teams, the average American sports fan can identify two of them.
And yet that lack of familiarity...
does not prevent us at all from having the success that we've had.
People are still showing up because they're showing up for the event, the energy, just the enthusiasm that comes with the World Cup itself.
It's a little bit similar to March Madness in that way where you don't necessarily know the players on a lot of these teams, but you're just tuning in for the spirit that surrounds the event.
And I think that's been more true of the World Cup than anything we've seen in a long, long time.
I mean, I think it's a it's a feel good story that you would have to go back a long way in American sports to find anything quite like it.
Yeah, you know, it actually relates to the last question and answer, right?
I think the surprises to me have been the matches that have
Showing 161–180 of 452 · page 9 of 23
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