Morgan Lavoie

speaker

350 appearances 16 recordings 1 series first heard Dec 2024 last heard May 2025

Morgan Lavoie’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

No recordings in the last 12 months.Older appearances are listed below; set an alert to hear about the next one.

Appearances

newest first · ▶ plays the moment

Money Rehab with Nicole Lapin · How to Make a Newsletter Your Career's Secret Weapon · 17 Jan 2025 podcast

Do you feel overwhelmed when it comes to makeup? Charlotte Tilbury has bottled 30 years of artistry into easy to choose, easy to use beauty products. Take her iconic Hollywood Flawless Filter. With one product, you can blur, smooth, and illuminate the look of skin. Plus, it's skincare infused for clinically proven hydration for up to 24 hours.

You can use code MONEYREHAB15 for 15% off on charlottetilbury.com. Plus, new account holders get free delivery. This ad is brought to you by Charlotte Tilbury, USA customers only and valid until March 2nd, 2025. For full terms and conditions and exclusions, see the Charlotte Tilbury website. Is it just me or is everything more expensive right now?

I mean, don't even get me started on the price of eggs. And so with life getting more expensive, we probably are all spending more. But the last thing any of us want, I'm sure, is credit card debt. Enter the Chime Credit Builder card. This is a secured credit card with no annual fees. You can build credit with money you set aside and avoid interest or expensive debt.

Plus, you can get access to a Chime perk they call MyPay and get up to $500 of your pay before payday with no mandatory fees. And get up to $500 of your pay before payday with no mandatory fees. Start building credit with your everyday purchases and regular on-time payments all with no annual fees, interest, or credit check at chime.com slash MNN.

Turn your everyday purchases into steps toward your financial goals with Chime's secure credit card. Get started today at chime.com slash MNN. That's chime.com slash MNN. Chime. Feels like progress. The Chime Credit Builder Visa credit card is issued by the Bancorp N.A. or Stride Bank N.A. Spot me eligibility requirements and overdraft limits apply.

Out-of-network ATM withdrawal and OTC advance fees may apply. Late payment may negatively impact your credit score. Results may vary. My pay eligibility requirements apply. Credit limits range from $20 to $500. Go to Chime.com slash disclosures for details.

Hi, it's Morgan, the executive producer of Money Rehab. And today's episode is all about making a newsletter that helps you further your career and business goals. But first, I want to tell you what we're doing next week. Next week, the guest hosts of Money Rehab will be Mosh Winunu and Jill Wagner. Mosh and Jill co-host a daily news podcast called Mo News, which is my favorite daily news podcast.

I swapped the daily out for Mo News a long time ago. Sorry, Michael Barbaro, it's just the truth. Next week in the Money Rehab feed, you'll be hearing the week of Mo News episodes, and it's going to be a really jam-packed week for news because of the inauguration, so you're definitely going to want to tune in. But back to newsletters.

Today, I'm going to be giving you a deep dive on the step-by-step process of creating a newsletter, or if you already have one, making it better. There's a few reasons you'll find this useful. First, if you've been thinking about starting a newsletter or if you have one and want to get more people to read it, well then, obviously, this is going to be helpful.

But if you don't have a newsletter and it's not on your bingo card for 2025, you might want to consider it anyway. If you run a business or if you have a side hustle or if you're interested in dipping your toes into the creator economy, a newsletter is a really good way to connect with your customers or community. If you're wondering why, look no further than TikTok.

At the time I'm recording this, it's looking like TikTok is probably going to be banned in the US. If you had hitched your business wagon to TikTok star, you're going to lose the community you built there.

Some TikTok creators are scrambling now, trying to get their audience to follow them on other platforms, but this is just the inherent issue with being dependent on a platform that you don't control. The algorithm could change and all of a sudden your posts are shadow banned or the app could go away entirely and then you lose that base. But newsletters are different.

In business speak, the difference is that with a newsletter, you, quote, own your customer. That sounds weird, but the big point there is that you are in control of your relationship with the customer because you have a way to reach them that is independent of the platform. And that's just because you have their email addresses.

Yeah, you could be on a newsletter platform that goes the way of TikTok, but you would still be able to, quote, keep those customers because you can just export the email list and then write to them on another newsletter platform. So that's the business use case for newsletters. There's also, of course, the creative use case.

If it makes you happy to write things and put them out in the world, that's cool too. And that's sort of the bucket I fall into, kind of. I've been really interested in the idea of starting a newsletter for reasons I'm going to explain a little bit later. But for now, all you need to know is that I have wanted to start a newsletter for over two years now, and I haven't.

Because I have a lot of questions, and there's a lot that I don't know. And when I say a lot, I mean I don't know anything. I have both left brain and right brain questions on this. I want to know what makes newsletter creative stand out, and I want to know what technical best practices I need to know so that my stuff just doesn't end up in spam folder limbo forever.

So today I'm talking to two experts. First, you're going to hear advice from Jason Pfeiffer, editor-in-chief of Entrepreneur Magazine, the host of MNN's career and business podcast, Help Wanted, and author of the newsletter, One Thing Better.

I went to Jason for advice because I always go to him for advice and also because his newsletter is one of my favorites that I subscribe to and definitely one of the only ones that I actually read every week. I saved all of my questions on creative for Jason.

We talked about what makes a good newsletter, what he learned through going through three iterations of his current newsletter, and I asked him for feedback on my idea. So then you'll hear more about what I'm trying to do with this thing. Then you're going to hear advice from Alyssa Doolin, who manages the growth team at Kit, formerly known as ConvertKit.

Kit is a newsletter platform that I decided to go with because Jason does his newsletter there and I will just do whatever he does. And so that leads me pretty perfectly into sharing the advice that I got from him on making a good newsletter. Can you describe your newsletter in one sentence?

Showing 21–40 of 350 · page 2 of 18