Myron Golden

It could be seven. It could be 15. It could be six. When you do lists, a list is an open loop until you get to the last point. Right. Does that make sense?

It could be seven. It could be 15. It could be six. When you do lists, a list is an open loop until you get to the last point. Right. Does that make sense?

Exactly. Right. So, so that's, that's one. It, that's how I create. So my, one of my best performing videos is why evil people are rich. Now, that creates confusion. Because some people think that I said why rich people are evil. They're like, oh, rich people aren't evil. Go read the title, bro. It didn't say rich people are evil. It said evil people are rich.

Exactly. Right. So, so that's, that's one. It, that's how I create. So my, one of my best performing videos is why evil people are rich. Now, that creates confusion. Because some people think that I said why rich people are evil. They're like, oh, rich people aren't evil. Go read the title, bro. It didn't say rich people are evil. It said evil people are rich.

Exactly. Right. So, so that's, that's one. It, that's how I create. So my, one of my best performing videos is why evil people are rich. Now, that creates confusion. Because some people think that I said why rich people are evil. They're like, oh, rich people aren't evil. Go read the title, bro. It didn't say rich people are evil. It said evil people are rich.

And like, so if I say why evil people are rich, not only is that creating curiosity because of the why, but when I say evil people are rich, it's creating conflict. It's creating contrast between rich people and poor people and good people and evil people. Do you see what I'm saying?

And like, so if I say why evil people are rich, not only is that creating curiosity because of the why, but when I say evil people are rich, it's creating conflict. It's creating contrast between rich people and poor people and good people and evil people. Do you see what I'm saying?

And like, so if I say why evil people are rich, not only is that creating curiosity because of the why, but when I say evil people are rich, it's creating conflict. It's creating contrast between rich people and poor people and good people and evil people. Do you see what I'm saying?

So what I'm doing is I'm creating tension in the thumbnail title.

So what I'm doing is I'm creating tension in the thumbnail title.

So what I'm doing is I'm creating tension in the thumbnail title.

Right. Exactly. And then there's a conflict between the rich people and the poor people. Yep. The rich versus us versus them. It has an us versus them element. So because it has all of those components in it, then it's like people... See, here's what I want to do. I want to create a thumbnail title that causes the person who reads it to ask themselves a question.

Right. Exactly. And then there's a conflict between the rich people and the poor people. Yep. The rich versus us versus them. It has an us versus them element. So because it has all of those components in it, then it's like people... See, here's what I want to do. I want to create a thumbnail title that causes the person who reads it to ask themselves a question.

Right. Exactly. And then there's a conflict between the rich people and the poor people. Yep. The rich versus us versus them. It has an us versus them element. So because it has all of those components in it, then it's like people... See, here's what I want to do. I want to create a thumbnail title that causes the person who reads it to ask themselves a question.

If I ask you a question, you can ignore me. If you ask yourself a question, you must find the answer. So I'm forcing them to have a conversation in their head about my video. So I say, why evil people are rich. Some people's thought is going to be evil people aren't rich. Are evil people rich? Why are evil people rich?

If I ask you a question, you can ignore me. If you ask yourself a question, you must find the answer. So I'm forcing them to have a conversation in their head about my video. So I say, why evil people are rich. Some people's thought is going to be evil people aren't rich. Are evil people rich? Why are evil people rich?

If I ask you a question, you can ignore me. If you ask yourself a question, you must find the answer. So I'm forcing them to have a conversation in their head about my video. So I say, why evil people are rich. Some people's thought is going to be evil people aren't rich. Are evil people rich? Why are evil people rich?

Right, exactly. There are a whole bunch of different conversations somebody could start with themselves because I have that. Okay, so that's number one. And then, I don't remember what the video title was, but it provided some clarification for that.

Right, exactly. There are a whole bunch of different conversations somebody could start with themselves because I have that. Okay, so that's number one. And then, I don't remember what the video title was, but it provided some clarification for that.

Right, exactly. There are a whole bunch of different conversations somebody could start with themselves because I have that. Okay, so that's number one. And then, I don't remember what the video title was, but it provided some clarification for that.