Neer Sharma

speaker

92 appearances 1 recordings 1 series first heard Jul 2024 last heard Jul 2024

Neer Sharma’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

No recordings in the last 12 months.Older appearances are listed below; set an alert to hear about the next one.

Appearances

newest first · ▶ plays the moment

The Startup Ideas Podcast · I can't believe he gave away these $1M+/year startup ideas · 10 Jul 2024 podcast

distribution um or to like crack the algo and the thing is if you can break the tiktok algo then the scale at which products can grow is just so immensely huge that's definitely like a big thing that i look for or in the case of like a reddit um thread it's just like okay this is a common problem that is top of mind for some people um so maybe the first thing is dropping into that

subreddit with hey by the way like here's a thing for you guys um i think maybe the you'd have to really engineer the viral mechanics i think a lot better because you're i don't think there's necessarily like algorithm breaking moments um but but yeah that's that's generally the the thesis

Yes.

Okay, let's go for something completely different. So the first one is Long Live Research Inc. And this is, so I had a company, a newsletter before that was called Patent Drop. And what Patent Drop would do is it would summarize three new patents from big tech companies every week. And it was really just about scraping the patent database, bringing it to people with a short, brief summary.

And it was really focused on, hey, if you're interested in the future, you need to be reading this newsletter. And what that experience taught me was, firstly, there is a lot of value from really fragmented information or information that's just hard to find. and bringing that to people where they are in a way that's easy to digest.

And I think the second thing is again, going back to that algorithm breaking moment, that kind of distributional advantage. So with patent drop, I would really just look for patents that had interesting visuals that I knew would break the algorithm. It was like, okay, meta working on this brain computing helmet thing would definitely get people talking.

And the distributional thing is validated from, oh yeah, like all of these journalistic publications always write about like, ah, look at what Apple working on. Look at this patent from Apple. So it's like, okay, cool. Like let's just centralize it. Let's own that format. That format right now is not owned by someone. Let's own that format.

So similarly with, um, long live research, it'd be doing the same play, but it would be doing it for academic research that is looking at the extension of life and quality of life. and it just be kind of running it back in theory. But basically, let's say I'm near, I'm South Asian. So problems that I need to avoid are like type two diabetes, maybe some cardiac issues. My father had cancer.

So let me just like, I'm interested in cancer. I input all of those um, things. And then, okay. Long live research is just sending me as soon as there is research focused on how to, um, extend life or, you know, reduce the risk of one of those things. It's just sending me the summary. And, um, I think this kind of tacks into the longevity meta trend.

I think unlike Patent Drop, like Patent Drop was very much run by advertising. I think long live research is actually something that people would want to spend money on if it's done in a really high quality way. I think there's a lot of money being spent on people trying to extend their life. So having, you know, just...

instant research kind of brought to you very quickly is something I think people would pay for. Um, so yeah, it's really just kind of applying that, that thesis of, you know, get fragmented information, bring it to people in a way that's relevant to them, um, and make money from that is, is, is the, the, the play I'd be making.

Yeah, I think also, you know, I was kind of testing it with Claude and just, you know, feeding it academic papers and just getting results. And it's like, yeah, this is so much easier now with, you know, starting these ideas using Claude or ChatGPT to kind of code an MVP is just so much easier to do today than it was like a few years ago. So I think these kinds of plays are pretty easy to do.

Okay, one last idea. Let's rock. What kind of idea do we want?

That's a great question. I think the... Okay, so I think besides the long-lived research, which I think could be that million dollars within a year. Okay. So the idea I would go for is... Have you heard of Shilajit?

So, I mean, it's so funny because the name is algorithm breaking in itself. Yeah, totally. I think I was listening to Sam Parr and Sean talk about this. And Basically, it's just this black tar ayurvedic medicine that has been going really viral on TikTok. And it's basically just leveraging TikTok shop like crazy. It's an algorithm breaking visual. It's like black gooey stuff.

You've got videos of hundreds and thousands of influencers just eating this black tar. And it's just then followed up with, it boosts your testosterone. It does all of these magical things. And it's doing really well. I've forgotten the numbers exactly, but I think tens of millions of dollars in revenue in a very, very short period of time for the company that is selling Shoe Legit.

Um, so I think what I would do is, um, there is this other company in India called Patanjali and Patanjali is an Ayurvedic company and it's huge, like must be billions of dollars in revenue. It's just absolutely massive. And, um, it's really tailored to the Indian market. It's tailored to the Indian, like middle market. The designs look terrible. They look medicinal, but it's all the same stuff.

Like they sell like, you know, the equivalent of Shilajit. They sell these other random juices and these other like Ayurvedic things. And basically what I try to do is if I just be running back the Shilajit thing with basically being a Patanjali rapper, I would take very ugly, disgusting looking products

in India, in the Ayurvedic industry, I would spruce it up with a cool brand or a brand that is still tied to like the mysticism of India, but Western enough for people to kind of snap it up. And I would hire a bunch of influencers using TikTok shop to go crazy. And I would make sure that the packaging is viral enough

you know, is a algorithm breaking thing as well as the consumption of the product itself, whether it's the colors, just something about it needs to be extremely, you know, scroll stopping. Um, and, and then, you know, all of the health benefits are, you know, kind of well chronicled. Um, and I think there's like this meta trend too of, um,

Showing 61–80 of 92 · page 4 of 5