Nicolas Cole

It gets compounded with AI where not only does it get easier, but now you can defer a lot of the lower leverage stuff to the technology. So there's like a hierarchy. And if you make the first mistake, then you make all the mistakes under it, right? So here's a, like, this is kind of cool. Stop saying blockbuster. Why ignoring the obvious can accelerate your startup growth.

It gets compounded with AI where not only does it get easier, but now you can defer a lot of the lower leverage stuff to the technology. So there's like a hierarchy. And if you make the first mistake, then you make all the mistakes under it, right? So here's a, like, this is kind of cool. Stop saying blockbuster. Why ignoring the obvious can accelerate your startup growth.

Psychology of ignoring the market leader, right? All of these. Why Reed Hastings banned the word blockbuster, what it means for your startup.

Psychology of ignoring the market leader, right? All of these. Why Reed Hastings banned the word blockbuster, what it means for your startup.

Psychology of ignoring the market leader, right? All of these. Why Reed Hastings banned the word blockbuster, what it means for your startup.

I like that actually better.

I like that actually better.

I like that actually better.

Yep. Okay. So I just want to pause and point out, what are we doing right now? What we are doing is we just deferred the lower leverage task of come up with 20 different iterations. Now, for everyone who doesn't know, this is the hierarchy of every single magazine and publishing house and newspaper.

Yep. Okay. So I just want to pause and point out, what are we doing right now? What we are doing is we just deferred the lower leverage task of come up with 20 different iterations. Now, for everyone who doesn't know, this is the hierarchy of every single magazine and publishing house and newspaper.

Yep. Okay. So I just want to pause and point out, what are we doing right now? What we are doing is we just deferred the lower leverage task of come up with 20 different iterations. Now, for everyone who doesn't know, this is the hierarchy of every single magazine and publishing house and newspaper.

The editor or the editor-in-chief literally gives the columnist or the writer this prompt in the form of, hey, come into my office and let's talk about it. Right. And then the lower writer listens and goes, I better come back with 20 high quality ideas. Just so everyone, we're on the same page. This already happens. It just happens between two human beings.

The editor or the editor-in-chief literally gives the columnist or the writer this prompt in the form of, hey, come into my office and let's talk about it. Right. And then the lower writer listens and goes, I better come back with 20 high quality ideas. Just so everyone, we're on the same page. This already happens. It just happens between two human beings.

The editor or the editor-in-chief literally gives the columnist or the writer this prompt in the form of, hey, come into my office and let's talk about it. Right. And then the lower writer listens and goes, I better come back with 20 high quality ideas. Just so everyone, we're on the same page. This already happens. It just happens between two human beings.

All we're doing is we're going, hey, instead of me passing this along to my junior columnist, I'm going to feed this to ChatGPT, which means we just got to elevate ourselves up to editor-in-chief, where our primary value is taste. right? So, so we're looking through these and you're like, Ooh, I actually really liked the word ban. And you have all the context as to why that word works, right?

All we're doing is we're going, hey, instead of me passing this along to my junior columnist, I'm going to feed this to ChatGPT, which means we just got to elevate ourselves up to editor-in-chief, where our primary value is taste. right? So, so we're looking through these and you're like, Ooh, I actually really liked the word ban. And you have all the context as to why that word works, right?

All we're doing is we're going, hey, instead of me passing this along to my junior columnist, I'm going to feed this to ChatGPT, which means we just got to elevate ourselves up to editor-in-chief, where our primary value is taste. right? So, so we're looking through these and you're like, Ooh, I actually really liked the word ban. And you have all the context as to why that word works, right?

Oh, ban implies conflict. I think it'll make for a better hook, right? Like you have your own taste and metrics for why this will work. And that's why you picked that one.

Oh, ban implies conflict. I think it'll make for a better hook, right? Like you have your own taste and metrics for why this will work. And that's why you picked that one.

Oh, ban implies conflict. I think it'll make for a better hook, right? Like you have your own taste and metrics for why this will work. And that's why you picked that one.