Nicolas Darveau-Garneau

speaker

464 appearances 1 recordings 1 series first heard Apr 2026 last heard 9 Apr

Nicolas Darveau-Garneau’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Apr 2026 with 1.

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You acquire more customers more cheaply, dot, dot, dot, dot, dot, right?

It's just like a...

Having an amazing brand is a force multiplier for a business, but it was something that was, you know, undoable for a small company before.

And now with AI and the ability to test before you invest any real money, anybody, you know, a bakery, a gym can build an amazing brand.

Yeah, so insightful, Ryan.

It's funny, that's the last chapter of my book, you know, BSC going out of bonsai.

So let's just assume for a second that companies will figure this out, right?

They put customer lifetime value in the middle.

They'll optimize the entire business around that, right?

You know, and then they'll have a software engine that can really code a lot of stuff really, really fast.

Okay, so now the logical question is like, okay, so everybody could do this, right?

It's not going to be that hard.

What's different?

How can I maintain my competitive edge?

It's precisely what you said.

Like in the end with AI, what really is going to matter is give it the right data, give it the right thing to optimize.

Of course, as we discussed throughout the show, who moves faster?

how many tests can you run a year, right?

So like, I'll just tell, I was working with an internet company, right?

We all know what it is, but I can't mention it.

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