Nicolas Vandenberghe

And so the time is coming for us to think, okay, we're going to put...

Oil on the fire and get outside funding.

We pay very little.

Fully weighted, fully weighted.

it's, it's, it's, it's, I've hired my first director of demand.

Then, uh, last June, we started advertising on LinkedIn, uh, in early July.

So we've grown all that business, uh, pretty much organically word of mouth.

It's, it's all been inbound.

Uh, so if I give you the cap, I mean, right now I say we cash positive.

We, uh, the cost of acquisition is very low for us has been very low.

I don't, um,

Expect that to continue that way.

I think as we want to expand, it's going to be more costly to acquire these customers, go find where they are, spend more time explaining the benefits of the product.

So far, we... Nicholas, real quick, sorry, I don't mean to cut you off.

Um, we fought, it's 14 of us, but until, until, uh, last June, we had only two sales reps.

So now we have four sales reps.

Okay.

Okay.

Yeah, well, if you think of it, when we were at 1 million, we're two reps for half the year, so that probably cost us 100K.

It was a 10% ride last year.