Nicole Friedman

And they know that buyers use Zillow.

And so maybe they like the idea of this three-phase marketing strategy, but not if it's going to mean not appearing on Zillow ever.

How did Compass respond to this rule?

So Compass responded by suing Zillow.

And Compass fought back in court and said that Zillow's rules were hurting Compass.

And so this is currently being fought in the courts.

And we are in the legal process, so it's going to be a while, but we are waiting to see.

Everybody involved says they're speaking for consumers.

Everybody says, you know, their approach is the right one for consumers.

And at the end of the day, you know, it is the consumers who are going to decide, right?

It is ultimately up to every single seller when they're selling their home

How do they want to do it?

Do they want to take on this Compass three-phase marketing strategy?

Do they want to start selling privately and then go on to the open market?

Yeah.

Or do they want to go straight to the open market?

It's going to be up to every seller to decide.

And then it's going to be up to buyers, too.

You know, how much are buyers going to start going to Compass.com, right?

And even start working with Compass agents because they say, oh, I want access to these listings.