Nikesh Arora

speaker
2,918 appearances 12 recordings 8 series first heard Nov 2025 last heard 6 Aug

Nikesh Arora’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
5 · Jun OctJan 26AprJulnow

Recordings per month over the last 12 months — 12 in all, peaking in Jun 2026 with 5.

Appearances

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That happened to YouTube.
People used a lot of YouTube, a lot of compute, but it wasn't paying for itself.
The problem is the compute requirements and the cost is now 10x of that when we were in that era versus today.
That's forcing token prices to go up.
I think the long-term token pricing should be one-tenth of what it is today.
When that happens, you will see that people will consume more.
You can decide if 3.8 or 15.8.
I'm not sure we can tell the answer right now, because pricing will move very drastically in the next three to five years.
I think in the next three to five years, we will see reduction in token pricing.
I think at some point in time, the consumer use of AI will get constrained by these frontier AI companies because they have enough post-training data, more than they need, and each user is inherently unprofitable in their activities they do on frontier AI models.
You know, that's an interesting question.
It has to come from somewhere.
When I started at Google in 2004, we were 2% of the global advertising revenue, and global advertising revenue is estimated to be in $500 or $600 billion.
I think online is about 70% by last count of total advertising revenue.
And I don't think the overall number has changed by more than 3% a year or 5% a year.
So I don't think the total advertising pie is going to increase.
You've already taken away 60, 70% of the advertising pie in the online world.
Unless you tell me there's going to be explosion at the top, where more people are going to spend more money in marketing, that money that you're hoping to fund consumer AI from advertising will have to come from current advertising revenues.
So I don't think that changes the equation drastically to make the consumer profitable.
I do think there's an opportunity that AI ends up taking more transaction revenue, which has not been into the purview of AI.
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