Noah Wickham

So going back to the question that Barris is asking here, where he's asking, is $2.50 too low of a profit margin?

The answer is probably yes, but it really depends on your category and what your average cost per click is.

This is where essentially putting together a full function of what your average high relevancy keywords within what your niche are for an average cost per click, understanding what your profit margin has to be, and then also breaking into that, what is your tacos goal going to be?

Because that's what a lot of people misrepresent is their actual tacos.

Because you can sit with around a 2.5 profit margin if let's say 80% of your sales are organic and only 20% of your sales are paid.

Because you're only paying realistically

let's say a dollar per click or a dollar 50 per click on 20% of those orders to drive up your organic ranking, your organic sales.

So we have a lot here that it's looking like people are between like, let's say a dollar and a dollar 30 is kind of the average across what people are saying here.

And that's,

Very true for most marketplace on Amazon where it's between a dollar and two dollars.

Now, there are some categories and, you know, would love to hear, Kevin, what the highest you've ever seen from a cost per click perspective is.

The highest I have ever seen a cost per click perspective was thirty eight dollars per click.

Well, not true.

I've technically seen one that was at forty six dollars per click, but it was for like a single day.

So that didn't really count.

But the average was thirty eight for the highest I've seen.

It was indeed a supplement.

And everyone always asks that because of course it's a supplement, right?

This is very true.

And this actually brings me into somewhat of my next topic here, which is ACOS.