Pat Walls

Did you know that most businesses only use 20% of their data?

That's like reading a book, but then tearing out four fifths of the pages.

Point is you miss a lot.

And unless you're using HubSpot, the customer platform that gives you access to the data you need to grow your business, the insights that are trapped in emails, call logs, transcripts, all that unstructured data makes all the difference because when you know more, you grow more.

And so if you want to read the whole book, instead of just reading part of it, visit HubSpot.com.

So what's the solve here?

How do you actually solve this?

What are different angles you could take?

Like, Sam, how would you, let's say you believe this was the problem.

I think Pat has accurately described the problem and the value that's there, but you still need a key to unlock the door.

What would be the key?

What would be an idea that you would create in this space?

Well, there's other people who are doing like done for you, right?

So we've talked about the guy, I think his name's Josh, who does the street interviews for companies.

So it's like, oh, like, you know what's the most shameful and awkward and difficult version of video is like man on the street interviews.

So he's like, just niche down into like, I'll give you that format.

You give me money.

I will walk around New York and I will stop people on the road and I will ask them, you know, three goofy questions to try to get, you know, try to get you some clips.

So that's like one guy who's doing the done for you service.

I know these other guys that do, they fly to companies and they, they podcast interview them.