Petra Kis-Herczegh
speaker
290 appearances
5 recordings
1 series
first heard Oct 2025
last heard 10 Oct
Petra Kis-Herczegh’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 5 in all, peaking in Oct 2025 with 5.
Appearances
That's great.
The other question is, you know, are you just asking people for some additional time to commit to learning?
Like you have to give to get as well.
And I think if you're gonna do these things, then you know, what are you doing?
In return in terms of learning about how they work, like
Launch and learns and these weekly or or monthly sessions or something, collaborative sessions with UX teams or with devs or with content teams and social teams can be great if, you know
That's part of a wider agenda where they also share and they also teach you something and you're also learning something.
And, you know, that's really a win win situation.
But you don't wanna be the known as the person who's just kind of coming in and trying to educate everyone about why you're you know everything about search and that's great and everyone should know it.
Like
There has to be something that other people feel like it's worth it for them.
And, you know, it's kind of that mutual relationship where they learn something about what what you do and what's important to you because you are also learning about something on what's important to them.
So the mutual goal is really to work better together rather than for them to understand search.
Like, of course, we're we're likely biased.
Like I also think
Like you know, understanding how Searchworks should be part of general education because we all use Google, but then that's not the case.
So we can't change that going into an enterprise business with that mindset.
We have to focus on that mutual goal of this is really for us to work better together.
And you could potentially do that by showing actual examples to let's say the brand team like how branded searches help certain things.
Like they might not have this data and they might be struggling to show
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