Priya McPherson

I feel like Substack is kind of like you're back in the magazine days.

I feel like I'm opening a magazine and it's fun and I don't have to doom scroll.

Just switching off.

I'm reading consciously and intently and I'm looking at the images because on Substack you can pop images.

images, you can add little photos, so you can make it as aesthetic as you want.

Substack takes you back to the old magazine days.

It feels more intertwined and natural.

It doesn't feel like you're being thrown an ad.

And so somebody isn't writing a piece of content where you can tell that it's actually just for an ad.

It still feels really natural and it still feels like you are connecting with the individual, but there is a paid element, an ad element to it.

Am I making sense when I say this?

Yes.

See, I actually disagree.

I feel as though it doesn't pop out to me as much as it might for you.

You have a very ads focused brain.

I don't.

And so I feel as though when I'm reading it, I don't feel as though I'm getting screamed ads at.

I also think the beauty of it is, is you can just unsubscribe.

You're not just going through a feed and an ad is popping up.

You can consciously choose to stop reading or you can consciously choose to move aside and read another piece that you feel as though will be