Rahul Jain

speaker

371 appearances 4 recordings 1 series first heard Apr 2026 last heard 23 Apr

Rahul Jain’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 4 in all, peaking in Apr 2026 with 4.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · How to automate brand mentions for AI Search · 20 Apr 2026 podcast

And then you have you have peer attribution.

The problem today is like

People will say, Oh, there's only like two percent of traffic from the L L M, but that completely disregards the largest LM, which is Google and AI over.

Like the attributes is complete crap today.

Yeah, yeah.

But it like as these L LMs.

you know, look to AGSL ads against kind of against the search.

Like they're gonna provide better infrastructure to measure like what people are searching and then who's booking a demo directly from the LM.

And that's when I think this category is going to actually explode.

I think we're still in the very early days.

But when brands and marketers realize that their competitors are booking demos before they even get to that brand's website and they're losing from just the search itself, then I think you're gonna see a much bigger investment.

in these LMs and I actually think it could turn it into a performance category, whereas today it's more of like a a brand marketing play.

So if you're a brand new company, like and this is the exciting part is that like in the in the SEO, you know, Temblu Link days, like it'd be impossible to compete with the incumbent.

Now it's like imagine you had the ability to do SEO in the early 2000s when Google was just launching.

Like that's the opportunity today.

So that smaller brand can actually get out ahead of that larger incumbent and start showing up for search prompts that they wouldn't even rate like rank on the first page of Google before.

And so I I think it really is kind of this time and place where if you are willing to take a bet, because nothing is really guaranteed.

SDO.

Yeah.

But if you are willing to do the things like off-site mentions and really I think the the biggest difference between like AEO and traditional SEO is like a lot of the off-site work that's being done.

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