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Ray Edwards

๐Ÿ‘ค Speaker
200 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

And then in 2015, we were within a hair's breadth of, well, okay, that's probably not accurate.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

$678,000 in revenue in 2015.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Okay.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

That's the number.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Why did it double?

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Because of the course.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

We did $400,000 in one month with that course.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Got it.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

How'd you do the 400,000 in one month?

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

So we did, we sold to our own list and then we had affiliates promote the course and we paid them a percentage.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

So they recommended the course to their list and that drove leads to our list.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

And then those people either bought or didn't buy.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

And if they bought and we paid in a commission to the affiliates.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

So that's 50%.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

40%.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

40%.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Yeah.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Or they pay 70% and then they have a 25% refund rate.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Yeah.

SaaS Interviews with CEOs, Startups, Founders
Magic Words That Make People Buy with Ray Edwards EP 221

Yeah.