Reiko Hirai

speaker

199 appearances 1 recordings 1 series first heard Mar 2026 last heard 27 Mar

Reiko Hirai’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Mar 2026 with 1.

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Marketplace All-in-One · Make Me Smart about the business of sake · 27 Mar 2026 podcast

But then overseas, starting from around 2015, they start to reach out to the overseas market and it starts to expand.

So right now, compared to around the 2020, like around the pandemic time, it almost doubled in terms of export.

Wow.

Yeah.

So it's really...

kind of the younger, like breweries that was able to expand, then they were able to, you know, export to the overseas.

But then there are some breweries that couldn't expand strong.

Then there are some that are shrinking and, you know, closing down.

So it has become

really two different sides.

Yeah, absolutely.

So like,

A lot of things in Japan, you know, operated with a small town, you know, like brewmaster, very quiet, you know, he doesn't promote himself much.

He's very, you know, like silent and working hard kind of thing.

So,

There was not enough promotion going on overseas, but then this interest of brewing sake was caught up around 2015 here in the United States as well.

And they actually have been building their local communities, for example, like Brooklyn Kura.

They have a huge fence that's building within the Brooklyn region.

So it makes it easier for the sake like this

to come in using, you know, being helped by the community building in Brooklyn.

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