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Robert Glazer

πŸ‘€ Speaker
3733 total appearances

Appearances Over Time

Podcast Appearances

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

I said, look, I'm doing all this and I'm brokering deals for you, but you could set up an actual affiliate program.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And I just couldn't keep up.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And I was also building acceleration partners.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And he said, I have no clue how to do that.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And so, look, some things are designed to be cash cows.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And so I researched it and I was an affiliate, but I didn't know how to run a program.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

Some things are designed to have enterprise value.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

At some point, I just had to make a decision.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And I was like, all right, I'll try to set this up for you.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

Do I keep doing this thing or do I build a bigger business?

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

I looked around and some of the networks, what they were doing didn't make sense.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And so I just let it die off.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

Everything was deals and coupons.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And that program, we went out and we just found all these mom bloggers and baby bloggers.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And they love this product.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And they were making a ton of money.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And the program grew like crazy.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And eventually, they sold for hundreds of millions of dollars to Shutterfly.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And what happened was I was running that program and then I got another referral.

Young and Profiting with Hala Taha
Robert Glazer: Scale Without Losing Your Best Talent, Team Building Strategies That Work | Leadership | YAP Classic

And the people from that company, as happens in the Valley, they had great success and they went elsewhere.