Rory Sutherland

And now it's just going to get harder to do that.

And because this was on the agenda, unlike everything we've covered so far, I had time to prepare, right?

So let's actually look what happened there, right?

He's actually not quite correct.

So if you look at the press release, joint press release, NVIDIA and OpenAI, September of last year, the actual quote is, to support this deployment, NVIDIA intends to invest

wait for it, up to $100 billion in open AI as the new NVIDIA systems are deployed.

So on the one hand, if they opt to invest $10 billion, it's not untrue relative to the press release.

So he is correct at that level.

On the other hand, this isn't the Sam Altman out of your ass statement.

This is a joint press release with NVIDIA.

So at one point, it was contemplated at least to do $100 billion.

And now explicitly, he said, it won't be $100 billion.

So at some, I mean, I'm not trying to be mean to the most successful entrepreneur on the planet at the moment, maybe depending on Elon on the day, at least one of the top two or three.

But they did say, I mean, they wrote a press release saying we intend to do up to, did they mean we intend to do up to a hundred billion, but we're mentally targeting 10?

Hmm.

That might have been something to mention.

So the reason for doing all this is, if you look at the reporting, it went from initially that Wall Street Journal story, which is very, oh my God, they're backing off their investment.

And then Johnson presumably got a call and they said, no, we're not backing off our investment.

We're going to do many tens of billions of dollars.

We're on for, right?