Rory Sutherland
👤 SpeakerAppearances Over Time
Podcast Appearances
And then you get these weird... I've got a few theories.
For example...
What are the things that are products of social norms where you can suddenly hit a threshold?
Tattoos among the middle class would have been an interesting thing in Britain.
Is this true in Canada as well?
So perfectly middle class people now have body art.
And it's normalized.
It would have been deeply weird in any middle-class milieu to see someone with a tattoo in the 1970s or 1960s.
It's just normal.
I mean, like everybody.
No, no, no.
But I mean, you've got to be 59 to notice this.
A lot of it happens over quite a long time, Frank.
It's been a search.
I've got a theory that all British men would wear shorts all the time if it weren't for social pressure.
I also think, for example...
Okay, here's an interesting one.
I don't know if you're into perineal sunning.
What is this?
It's a Buddhist practice where you basically expose your perineum to direct sunlight.