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Rory Sutherland

๐Ÿ‘ค Speaker
2934 total appearances

Appearances Over Time

Podcast Appearances

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

And so...

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

And describing and vilifying an opinion which is held by a fairly large swathe of the population, regardless, by the way, the rights and wrongs of the whole thing, I'm not even getting into this now.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

It's deeply dangerous because people go, well, if that makes me far right, it looks like I'm far right.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

I mean, insulting, calling people deplorables is a terrible, terrible way of getting deplorables to gang up against you.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

And then people don't speak up.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

Like give an example on this debate, which changed my mind a bit.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

A very, very good Oxford economist called Paul Collier wrote this economically balanced assessment of general migration and pointed out that on both sides of what you might call the balance sheet, it was immeasurably more complicated.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

For example, if Nigeria trains doctors who then immediately hoof it to the United States,

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

How is that possibly a good thing overall in that a poor country trains doctors who move to a rich country which arguably has enough doctors from a country which doesn't have enough?

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

That's not, you know...

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

You have to... I guess it depends on how you frame it, right?

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

I agree.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

All Collier said is, look, this is inordinately more complicated.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

It is.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

One of the things he said is the right, for example, of recent immigrants to family reunification is a bit dubious because you're giving someone a right which the native population do not have.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

So I can't pick five Canadians and get them British citizenship.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

And also, it should be decided by someone other than human rights lawyers.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

Oh, yeah, definitely.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

I would probably agree.

The Knowledge Project
How to Think Like a World-Class Marketer | Rory Sutherland

Because, you know, fundamentally, as a branch of the law, that is not a partial law.