Roy Choi
๐ค SpeakerAppearances Over Time
Podcast Appearances
Everyone would love to be rich, but the thing about in the food business, I don't know if that even is a part of the...
motivation at all none of it is you know and again going back to skateboarding it's like skateboarding you know or snowboarding whatever you don't pick up the board to be like i'm gonna be a gold medalist or i'm gonna be a millionaire you know if that stuff comes along you find your own swag whatever but um
but cooking's like that you know like you don't pick it up and like try to be rich so um but the difference is you never get rich so i feel it's very rare like not to make this about me but i feel like in journalism it's the same like you don't get into journalism you do it because like you fucking love it you fucking and you're not going to get rich
And there's no way that you can stop yourself from doing it.
You got to go find the story.
You got, you got to like hop on the Greyhound and do this and you know, whatever, and get to the, the smallest city in the world to write the biggest story.
And it's the same thing with food, man.
Addictive is how addictive.
yeah it didn't become a concept in terms of running it until kogi happened which was 2008 uh but that doesn't mean that that's the moment it entered my life it had been a part of my life my whole life you know um i've been exposed to it since i was a child uh i was very young when i was left alone um so i was i was free from about five years old just wandering the streets
Because I was traveling throughout a lot of areas in Koreatown and downtown, I was always exposed to a lot of trucks.
As I got older into high school, all I would eat at is trucks.
Like my hobby was going around finding food.
I've started this new series called On the Fly recently where I'm kind of going back to who I was as a high school kid because now with food, everything is so researched, right?
And in the world too, like everything has all these gateways that we pass it through.
We watch content, we do research, we narrow it down, we get it to the top 10, you know, and then we look at ratings and then we- It's so curated.
Everything's curated, even if it's curated in the right way.
um back in high school nothing was curated i would just be rolling and they just pull over yes there it is you see it there it is whatever it is there it is yes and um and trucks were like that for me so it was always intertwined in my life i just didn't know that it was a career because when you grow up when you grow up in in the streets and in the neighborhoods it's