Scott Hickle

speaker

952 appearances 1 recordings 1 series first heard Jul 2026 last heard 29 Jul

Scott Hickle’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast · This Startup Plans to Save a Million Lives Using Your Toilet | Entrepreneurship | How We Profit | E7 · 29 Jul 2026 podcast

One of the best examples of this is a company called Levels that was the first to put continuous glucose monitors, those like sticky patches.

Exactly.

Yes, so Levels was the first company to put those on non-diabetics, and like half the Levels team is here in Austin.

And so I'm good friends with their former head of growth, who now is our VP of growth.

Again, this big mission attracts great people.

And...

Levels grew their YouTube to like 330,000 subscribers in an average watch time of 15 minutes.

And you think about like, that's a ton of great attention and great traffic that when someone goes from that YouTube page to Levels, they know infinitely more about what that company is, what the product is, what they're about.

than if they'd come to them through a paid ad.

Exactly.

This is not an impulse buy.

Yeah, so our chief of science is Dr. Curran, who has the biggest following of any GI doctor on the internet.

And when he posts, we see huge spikes in our traffic.

I don't know if you've watched his content.

He's just a gifted speaker about health issues.

Health is one of those things that...

anybody can talk about it's universal but also like when you start getting into like real medicine and like human anatomy and physiology and like how these systems work under the hood it is so complex and to talk about those subjects that are deeply interesting but make it also educational and entertaining at the same time is like a gift

Oh, yeah.

So that's something that we know we're going to experiment with.

We're redoing the website right now and doing all our lifecycle marketing so that when we start spending on ads again, we are doing more efficient capture on the back end of it.

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