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Scott Martin

πŸ‘€ Speaker
332 total appearances

Appearances Over Time

Podcast Appearances

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Well, it's successful in certain markets, but the higher end courses, that's where I'm kind of met with some resistance because they want to charge $125 for their logo.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Yeah.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Right.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

So I need to have a program that adapts to both.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Or I just need to pick one segment.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Pick a lane.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

And kind of stay to that and make that my specialty.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Where are you seeing more sales?

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

It's been close so far.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Like, it's still pretty new, so they're just out there.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

But we're getting positive feedback from a bunch of them kind of on both markets.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Just really, I think we'll have a better understanding of that in a couple months because we're still in the winter season.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

So a lot of people are buying the polos right now.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

They're buying more of the quarter zips and hoodies.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

So I think we need a little bit more time to get the right data to make that decision.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

But all the feedback's been pretty good from the shops.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

Yeah, so social media, we're on Instagram, Facebook, and TikTok.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

So a lot of it's just really trying to get the brand awareness out there.

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

How do I acquire new customers if nobody knows who I am?

Escaping the Drift with John Gafford
From Cybersecurity to Golf Apparel - Scott Martin

How are they going to go to my website?