Shaan Puri

So it'd be, whether it's, you know, small business agency owners who own 100% of the business and the cashflow matters to them.

It's e-commerce businesses where you're already on tight margins and that's why you leverage global talent because it improves your margins, but you might just stop hiring altogether, right?

Like you might just actually shrink your workforce.

Tariffs are coming.

You don't know what's going to happen with that.

So you shrink your workforce.

I mean, we would serve tech companies that were,

you know, more responsible with their cash.

And so like all these business owners that are great customers to have and a big part of our audience, they are obviously cost sensitive because they live in the real world.

They're not VC subsidized with, you know, $50 million rounds where you can just aggressively go higher and spend against macroeconomic headwinds.

It's an important part.

I'm making fun of some of the fun decisions because there is a happy ending.

It all works out.

The company's back.

It's growing well, all that good stuff.

So then it's fun to laugh about mistakes.

It's not so fun when...

If things go poorly, you don't laugh about the mistakes as much.

You cry about them.

I guess the spoiler here... Give the spoiler, then we'll kind of keep going on the mistakes.