Shaun Shirazian

speaker
359 appearances 1 recordings 1 series first heard Jun 2026 last heard 30 Jun

Shaun Shirazian’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
1 · Jun OctJan 26AprJulnow

Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

Appearances

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Because ultimately, if that's not the case, it doesn't matter how much traffic is going to your site, because ultimately they won't come back or they won't tell family and friends.
And so the product.
In this case, the guest experience needs to be exceptional.
And so you got to start from that and then work backwards from that to talk about traffic and conversion, these sorts of things.
And so as an operator, as a host, and this is outside of our control, we try to help our hosts with this, but it's like, is my guest experience end-to-end as exceptional as it could be?
You know, Brian Chesky from Airbnb, they're famous for saying that the 11-star experience, like, is it 11-star?
Experience that you're providing?
And if not, how can you ensure that is?
And then once it's in that spot, then you can start to work backwards to say, okay, the product, my guest experience that I'm delivering is 11 star.
How do I now think about is my website optimized for AI search?
Am I thinking about pricing the right way?
Am I thinking about, you know, SEO and these sorts of things?
And these are areas where you don't have to be expert.
experts, software like Logify, you know, can can help you in those in those areas.
No.
So but I would start with the guest experience and work backwards from that.
Yeah.
I think, you know, one initial goal that you can shoot for is twenty to thirty percent.
Right.
Starting out, having twenty to thirty percent of your bookings be direct.
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