Shawn Nelson

speaker

664 appearances 1 recordings 1 series first heard Feb 2025 last heard Feb 2025

Shawn Nelson’s voice in public audio — every appearance, attributed to the second.

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The Conscious Capitalists · How Shawn Nelson Built LoveSac by Thinking Differently · 3 Feb 2025 podcast

And I say, no.

And the implication then is I have to innovate into other categories, which will be risky because we've got to stretch this brand into other realms so I can compete in those realms and continue to grow because that's the mandate, right?

Like that's the hard mandate of business today.

It's got to continue to grow.

But the best part is if I grow this thing wildly and sell products, not just in couch land, but in other realms,

that will do the same things that I just described, there will be fewer couches sold and other things sold because I muddled with those categories.

Meanwhile, Love Sack will get plenty big.

Love Sack will grow into the billions, provide all kinds of wealth and all kinds of opportunity for employees, for investors, and everyone.

And I'll gobble up.

And others will be hurt because we messed in those categories.

But I'm proud of that.

And there will maybe come a day where we've gobbled up every category and have you do something else.

But guess what?

I probably, at that point, will have exhausted my value.

So that's what we're doing.

Yeah, I feel that way.

And by the way, I appreciate you picking up on that because I think in the end, that's what attracts both my top partners to be here with me fighting this fight.

Because by the way, they could go anywhere.

They've got amazing resumes.

They could go be executive.

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